Gartner: Lenovo will overtake Samsung in China next year
Samsung managed to snag the top smartphone maker spot in China, but Gartner is predicting it will soon lose it to Lenovo. As of Q3, Samsung held 16.7% of the market while Lenovo was close behind with 14.8% (Canalys reports slightly different numbers – 14% for Samsung and 13% for Lenovo).
Lenovo’s growth hasn’t been slow – during the same period last year they held only 1.7% of the market. “The brand is positioned at the mid-to-lower end which will drive much of its future growth, and this is where global brands are less competitive,” says Gartner.
The analyst company believes that the established PC maker is the only brand that can capable of competing with global brands in the local Chinese market (though according to Canalys, the other three companies in the Top 5 smartphone maker list are Chinese). Apple had a 6.9% share in Q3.