Flowers from Samsung

Samsung announced their full Le Fleur series, which represents a stylish trio of elegant mobiles targeted specifically at women. The three handsets are the new Samsung E570 and Samsung E420, as well as the Samsung E500 which is already officially released. The Le Fleur series is a continuation of the Samsung concept that a woman should have an expressive, feminine mobile to suit her style. This concept was born back in the day with the first feminine mobile Samsung A400, and later on revived with Samsung E530, Samsung E410, Samsung T500 among others.

The Samsung E570 is a fashionable handset following the design of Samsung E530. It has tri-band GSM/GPRS support, a 1.3 megapixel camera and a 1.8" 262K colors TFT display with a resolution of 176 x 220 pixels. Further on, the Samsung E570 features Bluetooth, USB support, and a microSD memory card slot, along with some sports applications such as a calories calculator and pedometer.

Samsung E570

The Samsung E420 is a budget model aimed at the young audience which nevertheless finds style more than important. The top panel is styled with colorful ornaments which have an attractive backlighting during calls or when the phone is ringing. The Samsung E420 has a VGA camera, a large main 2" 65K colors OLED display with a resolution of 128x160 pixels and a smaller secondary 1" 65K colors OLED display with a resolution of 96 x 96 pixels.

Samsung E420

The new Le Fleur series mobiles are expected to be commercially available in November with an recommended price for Samsung E420 around 210-230USD and for Samsung E570 around 450 USD.

As already mentioned, the Samsung E500 is already known to the female audience since it's been on the market for some time now. It features tri-band GSM/GPRS/EDGE support, a 1.3 megapixel camera, Bluetooth, USB, 80MB of internal memory and a weight of only 85 g.

The main display is a 1.7" 262L colors TFT one with a resolution of 176x220 pixels, while the external one is OLED capable of displaying 65K colors with a resolution of 80 x 64 pixels. The body of Samsung E500 is fashionably styled with genuine leather and metallic elements.

Samsung E500