Instagram is testing a feature that will let users pin posts to their profiles

Instagram brought back the chronological feed last month. Now the social network is experimenting with another requested feature – some users are reporting that they have the option to pin a post to their profile.

Currently, users can pin a story, which can feature a post, but pinning posts directly wasn’t possible. That might change soon as a Meta representative wrote to TechCrunch: “We’re testing a new feature that lets people feature posts on their profile”.

Work on this has been ongoing for a while now, Alessandro Paluzzi dug into the Instagram app and found the option back in January:

#Instagram is working on the ability to pin posts in your profile 👀 pic.twitter.com/MkQhAXCBp6

— Alessandro Paluzzi (@alex193a) January 29, 2022

Now the Pin option is actually live for some users. Not all, as the new feature is still in the testing phase. If/when this is enabled for everyone, it will allow users to promote older posts while continuing to share new content.

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