Micromax's share of Indian smartphone market plummets, CEO resigns

Himanshu, 03 March, 2016

Micromax, which is the number two smartphone player in India, saw a massive erosion of its market share in Q4, 2015. According to market research firm Canalys (which tracks phone shipments in the country), the company's share plummeted to 13.2% last quarter from 21.7% the quarter prior.

On the other hand Samsung, which sits at the top, further consolidated its position - its share of the market increased from 22% to 26.1% last quarter. The third spot was claimed by China's Lenovo with 11% market share.

Meanwhile, in a related development, Micromax's CEO Vineet Taneja has resigned. He was on the job for the past two years. Officially, the company said Taneja left "to pursue other interests," adding that "the co-founders and senior leadership are very well entrenched in to the operations and the business is as usual."

Via

Reader comments

AnonD-281908
03 Apr 2016
2@y

Micromax basically got their phones contract manufactured in China and sold in India.Crappy quality with nothing called after sales svc.RIP all Indian (chinese rebranded ) Phones. They made hay while there was no competition.Now they are finished.

AnonD-281908
03 Apr 2016
2@y

Micromax,xolo,Lava,Intex etc are finished.They are just disposing off their unsold stuff.Will vanish in a couple of months.Employees better start looking for new jobs.Make in India.

umesh
15 Mar 2016

I have purchase Micromax Canvas A311, thereafter 9 months some touch problem created, I submitted said instrument to Microtech Services at Santacruz (West) for repair on 27.2.2016, but still no reply / no feedback, they are not able to repair, still...