New teaser on Flipkart marks the return of Vaio laptops

Enrique, 12 December 2020

A new teaser on Indian online retailer Flipkart signifies the return of a once prominent brand of laptops. Back in 2014, Sony sold its Vaio laptop business. From what I can personally remember, Sony-made Vaio laptops had excessive amounts of bloatware and were priced much higher than the competition.

New teaser on Flipkart marks the return of Vaio laptops

Following the brand’s years-long hiatus, a Flipkart teaser simply reads “Lighter than your past”. Teasing the brand’s return to retail. The teaser is a play on laptops from the era that Vaio ceased making laptops. Windows notebooks were large and ran hot while ultra-portables of the time were slow and pricey.

In January, the brand will officially unveil her first AMD model together with another model specially design for the modern office and start selling from one of the leading e-commerce portal – Flipkart, then to further extend to other major retail channels.” – Seema Bhatnagar, Regional Business Director for South Asia, RSD, NexstGo.

A new deal with Hong Kong-based company NexstGo granted the company the rights to market, sell, and service Vaio laptops in Hong Kong, Malaysia, Singapore, Taiwan, Macau, Middle East, and India.

The last time we heard about Vaio was back in 2017 when the Vaio Phone A was coming – though it was very economical and generic and had no chance of getting noticed.



Reader comments

  • Anonymous
  • 14 Dec 2020
  • X$i

Still use Sony Vaio E series. I purchased this Sony Vaio laptop with an Intel i3 around 7 years back for 33K. Now it uses a 1TB SSD and 6GB RAM. One of the best laptops I have used.

Great idea, they were always one of the best, very well made. They were made like what dell's xps series are, before xps laptops ever existed.

  • Nikola
  • 13 Dec 2020
  • uwL

What Vaio needs is an ultrathin notebook with a 13" 4k IPS display with a high refresh rate, if possible a convertible like envy x360 with a good stylus. Ryzen 7 4800u would be great, but most likely the models are limited to Ryzen 7 4700u or th...

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