Sony confirms IFA 2016 event on September 1

27 July, 2016
We're expecting the SD820-powered Xperia F8331 to be made official.

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  • Anonymous
  • s07
  • 27 Jul 2016

Tourettes Guy, 27 Jul 2016Go on, Sony! Prove to us that Samsung and Apple are both no... morekeep dreaming bro

    I hope they will bring at least better aperture, screen res fhd\qhd\uhd with different sizes like mini compact ultra &so on and if thick then at least with big battery. Premium in every size would be also good, if they want to compete with S8, iphone,... next leap is probably then after an year. Phones like flagships cannot be average forever, if now will out some xxxx they may as well sell their business. Hope is still there, even if with size of dot.

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      • AnonD-510098
      • m5I
      • 27 Jul 2016

      Tourettes Guy, 27 Jul 2016Go on, Sony! Prove to us that Samsung and Apple are both no... moreSamsung spends waaay more on Advertising than Huawei

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        • Let's
        • DWj
        • 27 Jul 2016

        Let's make sony great again!

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          • AnonD-404798
          • d%{
          • 27 Jul 2016

          Anonymous, 27 Jul 2016Xiaomi will buy it, like Lenovo bought Motorola. lolI don't think Xiaomi has enough money ...

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            • AnonD-370043
            • am@
            • 27 Jul 2016

            Anonymous, 27 Jul 2016Xiaomi will buy it, like Lenovo bought Motorola. lolheh ..what a joke ! Not for sale :)

            https://drive.google.com/file/d/0B2Tl345q1gNKYzQ4QUVGRlBNSHc/view?usp=drivesdk

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              • AnonD-85136
              • 6Ps
              • 27 Jul 2016

              Sony is the best company in the world. I love the quality and design of Sony's products.good luck sony

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                • AnonD-404798
                • d%{
                • 27 Jul 2016

                Tourettes Guy, 27 Jul 2016Go on, Sony! Prove to us that Samsung and Apple are both no... morehm , but SONY already have devices with most of those things...

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                  • NSO
                  • iFn
                  • 27 Jul 2016

                  The event will be on September 1st but the phone will be released after 4-5 months later !!
                  During this I'm pretty sure that Samsung, HTC, Apple and other competitors will announce and release their flagship devices which will be maybe a step ahead from Sony flagship device ( both spec. and price ).
                  That's why Sony mobile division will die soon unless they make change in this matter.

                    • ?
                    • Anonymous
                    • 6XU
                    • 27 Jul 2016

                    KMB877, 27 Jul 2016"Perfect devices"? No longer! I used to be an Sony fan too,... moreShut up and listen again. Perfect phones dude.

                      • ?
                      • Anonymous
                      • 9xx
                      • 27 Jul 2016

                      Anonymous, 27 Jul 2016I don't care what will be but I'm huge fan of Sony and wish... moreXiaomi will buy it, like Lenovo bought Motorola.
                      lol

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                        • AnonD-370043
                        • am@
                        • 27 Jul 2016

                        We all are waiting for your monsters dear SONY .best wishes for you.

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                          • AnonD-411799
                          • 2SS
                          • 27 Jul 2016

                          Tourettes Guy, 27 Jul 2016Go on, Sony! Prove to us that Samsung and Apple are both no... moredont know about apple, samsung s8 will have 80% of your expectations!.

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                            • AnonD-411799
                            • 2SS
                            • 27 Jul 2016

                            what are they going to launch now xperia y? they ruined beautiful z series. x seires are garbage with z series pricing.

                              Go on, Sony! Prove to us that Samsung and Apple are both nowhere near as good as your products. My expectation from the phone that you will unveil this IFA 2016:
                              -5.5" UHD Triluminos LCD display, 800+ ppi density
                              -4,000 - 5,000 mAh battery capacity
                              -Dual front-facing Hi-Res stereo speakers
                              -LDAC and Hi-Res audio support
                              -NFC (at the back of course)
                              -SnapDragon 820, Adreno 530, 4GB of RAM, 32GB of internal storage expandable up to 2 TB
                              -Better 23 megapixel rear camera f2.0 or f1.0, OIS-supported, Predictive Hybrid AutoFocus, dual LED Flash (which seems to be happening with the leaked Sony flagship phone), 4K recording @30fps or @60fps
                              -13 megapixel front camera, f2.0 or f1.0, OIS-supported, dual LED Flash, 4K recording @30fps or @60fps
                              -IP68 certified waterproof and dustproof

                              Not just the hardware, itself. Everything will lie down on great optimization
                              Here are the things needed for their software to be fixed:
                              -Modern UI (their old UI looks like from Retro especially the camera icon which needs a new look)
                              -Stop the gimmicky features like the "pull down homescreen to search" and return back the other useful ones like "app overlay" or "dual window"
                              -Camera processing still needs more optimization (overexposure on the X series is just ridiculous)
                              -Battery management can be better

                              And if Sony will do these things, they can surely outclass Samsung and Apple and all other competitors easily. Not to mention the better marketing and service. I am barely seeing any Sony advertisements in my country. Even Huawei does more ads than Samsung does. Though, their old flagship Xperia Z5 is still presented in a lot of market stores

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                                • AnonD-425574
                                • L8F
                                • 27 Jul 2016

                                AnonD-265341, 27 Jul 2016Incomming SONY haters, *grabs popcorn*This.

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                                  • AnonD-510098
                                  • m5I
                                  • 27 Jul 2016

                                  Overpriced.

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                                    • AnonD-265341
                                    • xsY
                                    • 27 Jul 2016

                                    Incomming SONY haters, *grabs popcorn*

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                                      • AnonD-265341
                                      • xsY
                                      • 27 Jul 2016

                                      KMB877, 27 Jul 2016"Perfect devices"? No longer! I used to be an Sony fan too,... moreI actually have the opposite experience with my sony products, i find the m to mbe relieble AF, but they are usually pretty expensive too.

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                                        • AnonD-53326
                                        • d%C
                                        • 27 Jul 2016

                                        KMB877, 27 Jul 2016"Perfect devices"? No longer! I used to be an Sony fan too,... moreI agree. I am still a sony fan but not a blind one. Most sony products now are inferior and more expensive than the competition. I love my Z3, my BDS home theater, my Bravia TV and my vaio but the only sony product I would consider buying now is the a6000 camera. I hope eventually they will be great again but for now they have dropped the ball.