Huawei MateBook joins Microsoft's ad that poked fun at the iPad Pro

16 September 2016
Huawei doesn’t want Microsoft to have all the fun. Last month, Microsoft ran an ad making jabs at the iPad Pro. Microsoft took the opportunity to show viewers that the Microsoft Surface Pro 4 offers a trackpad, more powerful processor, runs full desktop office, and has external ports. Meanwhile the iPad Pro “Just got a keyboard”

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  • AnonD-586441
  • mXN
  • 18 Sep 2016

Bomj, 17 Sep 2016I think you're overestimating people's smarts. Isn't it how... moreApple's advert was done a long time ago now but what they were showing people back then were 'facts' rather than 'features'. These companies insist on saying 'ours has a feature that yours doesnt' but in most instances the features are half baked and either pointless or not very usable. I'm yet to read a long use user review of an MS Surface who actually give it praise. On paper it clearly looks like the better product because it has EVERYTHING but when it comes to usability the Surface is a jack of all trades but a Master of none. That is a 'fact' about a lot of OEM's and Apple is by no means perfect but they do try to master each sector rather than filling their products with unnecessary features that aren't ready for market. Unfortunately due to business and millions of people complaining Apple have had to try and add more and more features which adds confusion and moves away from Apple's ethos of simplicity.

    • D
    • AnonD-322352
    • KZ8
    • 18 Sep 2016

    And this is coming from a company that designs its phones' UI to match the look of iOS... Stop making joke of yourselves, Huawei.

      • D
      • AnonD-583030
      • BY3
      • 18 Sep 2016

      Anonymous, 17 Sep 2016With an m3 processor, the appropriate comparison is the 12"... moreBut then you'll come to the realization that the MacBook is ridiculously overpriced

        Anonymous, 17 Sep 2016Same argument is valid for samsung as wellSure, and I have nothing against the ads as long as they maintain respect for the competitor as well as give the facts.

          • D
          • AnonD-510098
          • m5I
          • 17 Sep 2016

          Huawei be looking OP af'

            • ?
            • Anonymous
            • tx4
            • 17 Sep 2016

            steve, 17 Sep 2016another troll that never had an apple device, NOBODY BELIEVES YOUI believe that, he he he...

              the cost doesnt skyrocket..check out the prices of surface and ipad accessories...huawei is basically giving them away

                • D
                • AnonD-428442
                • uEx
                • 17 Sep 2016

                Wow, everything sold separately?
                Just get the Lenovo miix or Acer Switch people, at last they included everything, pen and keyboard, in the box.

                  • S
                  • SamX
                  • th6
                  • 17 Sep 2016

                  Anonymous, 17 Sep 2016My ipad Air lagged 2 years ago. I returned it. Now happy wi... morea tablet exchange for a laptop, thats weird, those two products are world away and you are like comparing both

                    • ?
                    • Anonymous
                    • p2V
                    • 17 Sep 2016

                    krystian, 17 Sep 2016It's also about customer awareness. Customers only know Ap... moreSame argument is valid for samsung as well

                      Black_raven, 17 Sep 2016I think this is one of the reasons why people from around t... moreIt's also about customer awareness. Customers only know Apple because they started off with the phone which was innovative at the time and have assumed Apple is the best place to stay. They don't really know what's out there as most major media focuses on Apple. Apple is like the fashion/Hollywood brand of tech. Apple is also known for ease of use and simplicity for the average user. Most people assume windows is for techs. And in recent years windows oems have taken up the fashionable, easy to use and functional role. So they are trying to show people that it's as premium/easy to use as Apple but it can also do more.

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                        • steve
                        • K3e
                        • 17 Sep 2016

                        Anonymous, 17 Sep 2016My ipad Air lagged 2 years ago. I returned it. Now happy wi... moreanother troll that never had an apple device, NOBODY BELIEVES YOU

                          • ?
                          • Anonymous
                          • p2V
                          • 17 Sep 2016

                          My ipad Air lagged 2 years ago. I returned it. Now happy with my Windows Laptop
                          .

                            • ?
                            • Anonymous
                            • Ca9
                            • 17 Sep 2016

                            With an m3 processor, the appropriate comparison is the 12" Retina Macbook, not the iPad Pro.

                              • B
                              • Bomj
                              • jyW
                              • 17 Sep 2016

                              Black_raven, 17 Sep 2016I think this is one of the reasons why people from around t... moreI think you're overestimating people's smarts. Isn't it how Apple based many of their commercials, by comparing itself and bashing "boring" and "uncool" MS products? People are suckers for commercials and feelings companies try to sell them. Isn't it one of the main reasons Apple have risen so much, by selling the emotions and presumptions? Besides, potential Huawei's customers are not potential Apple's customers. So IMHO, Huawei isn't trying to lure Apple's customers, it's just trying to break into the market.

                                • D
                                • AnonD-552536
                                • U@N
                                • 17 Sep 2016

                                i pado vs bill

                                  • X
                                  • XXX13
                                  • X9p
                                  • 17 Sep 2016

                                  But, the joke is one them because Apple is laughing all the way to the bank.
                                  These jokers need to catch up with Apple revenue.

                                    • B
                                    • Black_raven
                                    • UD{
                                    • 17 Sep 2016

                                    I think this is one of the reasons why people from around the world gets to know apple products more. Competitors try their best to show how "good" or how more "innovative" their products compared to Apple's and even pokes fun with it. In their ads, people "may" ask, what is there to apple that these brands exerts too much effort to bash them? And then they would check out apple products and then say "Oh... so this is iPad pro...." or "This is iPhone 7.....". Really, these brands should just focus on their own products and be done with it. I know that not all people may react this way but still.

                                      • ?
                                      • Anonymous
                                      • UD{
                                      • 17 Sep 2016

                                      pokes fun at MacBooks but could not even create a name that does not sound like Apple's laptop, psh