"We always try to keep our prices as low as possible," says Apple CEO Tim Cook

02 October 2019
Cook also addressed competition of TV+ with Netflix, accusations of monopoly of the App Store and more.

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Who's selling weed at Apple?

    No Anti-doping control at Apple?

      what a pathetic joke... Apple is the greediest tech company and just because of that I would never recommend their devices even though they have some good features

        • ?
        • Anonymous
        • Ejb
        • 02 Oct 2019

        Is this suppose to be some kind of joke?
        iPhones has always been expensive and will continue to be so

          Wonder why then ms couldn't use their app store then(with their project to use apps in w10)...

            • S
            • SKA ANDROID
            • c}H
            • 02 Oct 2019

            Low prices? Haha 700 dollars is not Budget price. Apple you are out of your mind

              Finally something funny to read.

                • ?
                • Anonymous
                • gMy
                • 02 Oct 2019

                Dumbest ceo lol

                  • A
                  • Ash
                  • gMy
                  • 02 Oct 2019

                  Guys maybe he just know the exact meaning of the work "possible" or "low" cut him some slack

                    • ?
                    • Anonymous
                    • 0Wh
                    • 02 Oct 2019

                    He must have some rare syndrome that already confuses low with high. Curiously, such low prices keep his wallet as high as possible, so some incongruity must be there. Oh that's it !!! What they keep low are the hardware functionalities and features, which are now only generic phones if you remove the Face ID. But with the higher prices that they can ask for that generic hardware.

                    I imagine that he also prefer clients with low IQ who swallow their lies. Those that unknow even the iPhone model they have.

                      • ?
                      • Anonymous
                      • TXd
                      • 02 Oct 2019

                      Anonymous, 02 Oct 2019LOL ya'll just sound like a bunch of petty jealous haters :)Tell your parents to buy the latest iphone fast. Its out now. Tomorrow you will have it so you can flex in the elementary school.

                        Anonymous, 02 Oct 2019LOL ya'll just sound like a bunch of petty jealous haters :)And you sound like a bored, ignorant child.

                          • V
                          • VT
                          • yZw
                          • 02 Oct 2019

                          Yeah. As low as possible after adding the desired 100% margin

                            • ?
                            • Anonymous
                            • 2Aw
                            • 02 Oct 2019

                            LOL ya'll just sound like a bunch of petty jealous haters :)

                              The literal last comment you expect from Apple, yet what they say:
                              "We try to keep our prices as low as possible"
                              What they actually mean:
                              "We try to keep our prices as high as possible without ruining sales"

                                lol

                                Apple didn't become the first trillion dollar company by keeping it's 'prices as low as possible'.

                                If anything, they always keep their profit margins as high as possible.

                                  • D
                                  • AnonD-771260
                                  • Yca
                                  • 02 Oct 2019

                                  Since 1st iphone it is one of the most expensive phones in the market. And it is still one of the most expensive after all these years. What he is talking about???

                                  Of course they could lower price this year because not many new components were used this year, also sales are going down.

                                    No, your products are garbage for the price and competition!

                                    Last two years users seen that and they stop to buy overpriced devices, and this is the reason how never device can be cheaper than last year. :-)

                                      • h
                                      • hmm
                                      • m2J
                                      • 02 Oct 2019

                                      Cook probably dont understand what means low. For us customers it seems that apple always tries to hold it's product price as high as possible

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                                        • Mynickname
                                        • s3x
                                        • 02 Oct 2019

                                        Epic troll...