Asus ROG Phone 9 FE is coming and it might be familiar

20 January 2025
Not just because of the naming.

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Also, RedMagic sales has been rising since their RM8PRo series, and the downfall of ROG Phones started when they release their ROGPHone 8Pro series which sucks as a gaming phone and are overpriced.

Secondly, nubia's been expanding their global market presence as well. Hope they'll improved more on their existing 2-3 years of software support.

    potato4k, 3 hours agoIf it's just ROG8, why not just simply selling both RO... moreI was thinking its their way to gain more sales by rebranding the same unsold ROG Phone 8s to 9 so people will thought they're buying an instead new product but its really not.
    BlackShark did this before on limited markets by rebranding the BlackShark 4 as the BlackShark 5RS.

    Meanwhile, RedMagic sells their ex-flagship/older devices at an even lower price now: their older RedMagic 9/9SPro only now retails around $540 and below, now that the RedMagic 10Pro is released, but you're still getting all the flagship hardware and features it has than getting an "FE" model with several downgrades but will still cost more than an ex-flagship.

      If it's just ROG8, why not just simply selling both ROG8 and 9 instead of wasting money on making a (presumably) new shell, packaging, and all marketing materials? Consumers can easily decipher "oh, 9 is the latest and more expensive, 8 is last year's but cheaper. If I want the latest, I pay more, if I want to save money, I'll get the 8." Seems very straightforward, adding on the lucky number 8 they can ride on with Chinese New Year on the corner.

      Renaming it into a 9 FE actually feels like Asus is trying to mislead consumers so people would think "oh, it's also new since it has the same 9 number," but it's not new.

      Oh well, it's the Taiwanese. They're just bad in marketing, with management as poor as the Japanese.

        • ?
        • Anonymous
        • j}r
        • 4 hours ago

        Copying the FE naming scheme is lame, but the concept is welcome. The ROG's niche features always interested me more than the raw performance, so I'll be considering either this or the Xcover 7 Pro for my next phone, assuming it comes to the US.

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          • Anonymous
          • PMT
          • 5 hours ago

          Any change they might use Snapdragon 8s Elite?

            • a
            • astolfo
            • KsU
            • 8 hours ago

            Vasra, 10 hours ago2 years of updates , no sources and locked bootloader. Who ... moreIt's even dead in the water in Taiwan. Even HTC has regained some market over there, while Asus is nowhere to be seen, since it seems they have pretty poor post-sale customer support.

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              • Anonymous
              • YUU
              • 8 hours ago

              I already mentioned about this few months ago 😏

                nemesis8, 10 hours agoPrev sales so bad they didn't launch the Rog phone in ... moreand that was their best market!!

                  • ?
                  • Anonymous
                  • raQ
                  • 10 hours ago

                  DarlingYext, 11 hours agoAsus has been very disapponting in the past couple of years... moreInspired by the bootloop issues, LG will launch a phone shaped like a cylinder. The screen looping in a perfect circle. It will provide true multitasking. Just rotate phone with switch apps. Finally you can wear on your arm or legs as and go running and count steps.

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                    • Anonymous
                    • fCE
                    • 10 hours ago

                    They've ruined the rog phone series with design downgrades and constant price rise

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                      • Anonymous
                      • vaS
                      • 10 hours ago

                      NPC-fication of your ROG line doesn't seem to be doing fine, eh?

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                        • Alexander G
                        • S3L
                        • 10 hours ago

                        It's not lost on their target demographic that (chipset aside) the ROG 9 is arguably a downgrade from the 6/7. They basically stripped out a load of stuff on the 8,then partially readded it to the 9 and called it an 'upgrade'. Speakers are still crap and the supposed 185hz is only accessible on an handful of games and not in the UI.

                          Anonymous, 10 hours agoI hope it comes with 11 OS upgrades, because i believe this... moreThe only funny comment you've ever made, and rightfully so. What Asus is doing is sad.

                            Prev sales so bad they didn't launch the Rog phone in india this year

                              I think that Asus mobile division should only focus on desktop gaming products and leave phones behind! Nobody buys their expensive phones.

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                                • Anonymous
                                • 6cc
                                • 10 hours ago

                                I hope it comes with 11 OS upgrades, because i believe this is the last smartphone of Asus.

                                  2 years of updates , no sources and locked bootloader. Who cares. All Asus fones are dead in the water outside Taiwan.

                                    ROG = Repulsive Overpriced Gimmick

                                      Asus has been very disapponting in the past couple of years and now they are trying to copy Samsung with their ridicoluos naming, while at the same time copy Xiaomi as well with their rebranding.

                                      I want LG back in the place of Asus.

                                        Asus is No Longer Anymore 🤣🤣🤣

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