WSJ calculates the impact of tariffs on the iPhone 16 Pro 256GB and it's not a pretty sight

07 April 2025
The tariffs will apply to the Bill of Materials rather than the retail price of the device - but even so, the 54% tariff on China will have a massive impact.

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  • Anonymous
  • MMZ
  • 32 minutes ago

What interests me the most is if prices will go up in EU also. Even though EU had 30% import tax for all countries for million years now. EU people were always paying much more than US (eg. iphone 16 pro max 256, US MSRP price is 1199USD while EU price is 1499Eur (~1640USD) so we are paying 50% more)

    .alpha, 10 hours agoIndia's production cost is a lot higher than China... moreTrump is talking about 50% additional tax on China over 34%. So the 8% difference will be more than that in a few days.

      Foxtrot2Novmbr, 17 hours agoYou think adults won't worry about replacing their old... moreAdults do not replce their phones every year. Those who do are already rich and they are in a position to pay the additional taxes.

        • ?
        • Anonymous
        • 70d
        • 1 hour ago

        AJ, 13 hours agoIf shortsightedness was a super power, everyone would be su... moreNo, companies will increase prices of their products. They won't pay tariffs for consumers. They will add tariffs to the product prices, and consumers have to pay for them. This is how business works.

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          • 64{
          • 3 hours ago

          S, 7 hours agoI just want the greatest tsunami to wash all the sins of th... moreTruth nuke?

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            • 12 Pro Max loyalist
            • x{6
            • 5 hours ago

            In the end, not even Apple Inteligence could save Iphone users from the ravaging tariffs.

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              • Mariosraptor
              • ssg
              • 5 hours ago

              The time will come and the dumb phones will return.

                • ?
                • Anonymous
                • CbI
                • 7 hours ago

                AntonelPAPI, 17 hours agoDo you think I care about any of that? Do you think your co... moreYou cared enough to reply. Lol

                  • S
                  • S
                  • xjH
                  • 7 hours ago

                  I just want the greatest tsunami to wash all the sins of the human civilization.

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                    • .alpha
                    • 4}u
                    • 10 hours ago

                    India's production cost is a lot higher than China's but Apple did it because China phone have 10% tariff. Now the difference in tariff shrink to 8% it makes China phone a comparably better value

                      • ?
                      • Anonymous
                      • 70d
                      • 11 hours ago

                      The price of the Nintendo Switch 2 in the US may be up to $649.99 if the tariffs aren't cancelled or decreased.

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                        • AJ
                        • 4fP
                        • 13 hours ago

                        If shortsightedness was a super power, everyone would be super heroes.

                        There's no way Apple, or any tech vendor for that matter, can increase prices when at pre-tarrif/post-pandemic prices sales were already declining. We're not talking about eggs, milk and bread here, people. No one NEEDS an iPhone, especially if they already have one launched within the last 3 years. Yes, we may see some really (and I mean, REALLY) stupid companies raise prices in proportion to their increased tarrif costs (or more), but not only will they quickly come down to pre-tarrif levels, they will eventually come down even lower than that because if sales were already declining pre-tarrif when we hadn't even entered a recessions, what do you think is going to happen when we enter full blown recession or even depression?

                        No, folks, what's far, far more likely is that companies like Apple will adopt a shrinkflation strategy where they charge pre-tarrif pricing for devices with less capable hardware, all the while engaging in a multitude of deceptive advertising practices to obscure that fact, along with the nerf'ing of older devices to make them appear inferior by comparison.

                          AntonelPAPI, 18 hours agoI'm more concerned with food, clothes, whiskey, and lo... moreOnly a parent of a kid worries about that as kids dont understand currency when they dont earn money on their own.

                            Mimi, 17 hours agoI bet apple will apply the price hike worldwide 🌍.Most probably they will take advantage of this, though, they won't be able to put 300€ on-top, like this it would be to obvious, but they will definetly increde thr price. And let's not forget that Europe has not yet respond to the tariffs. They might actually sack apple and google, i doubt though.

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                              • Fraucha
                              • Jxs
                              • 15 hours ago

                              I live in Eastern Europe, those tariffs on China will not affect my Apple purchases as we get our Apple iPhones etc. Shipped DIRECTLY from China.

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                                • Anonymous
                                • Jw1
                                • 15 hours ago

                                [deleted post]Huh? Have you looked at the failure that is Mexico? Have you seen Harris's behavior? Plus, Trump has gone crazy because he suffers from PTSD from the assassination attempt. He's completely changed his mind and has put many women in important positions.

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                                  • Anonymous
                                  • KAp
                                  • 15 hours ago

                                  This is gonna effect all phones
                                  But appl has bigger problems since its ai is 5yrs behind

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                                    • Anonymous
                                    • Jw1
                                    • 15 hours ago

                                    Screw Nintendo and its Switch 2. It remains to be seen how spectacular and impressive GTA 6 will be. When GTA 5 came out it became a national phenomenon, people stood in lines long into the night outside GameStop stores and YouTube was flooded with GTA 5 videos. People might not even remember that a console called "Switch 2" was released.

                                      • ?
                                      • Anonymous
                                      • LYr
                                      • 16 hours ago

                                      Anonymous, 16 hours agoSo he wants apple to make in the US but they can't mak... moreBut I think the tariffs apply to all phones. So the only thing that should happen is every phone in the US getting a big price hike. Making the bad US phone market even worse.

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                                        • Anonymous
                                        • pKL
                                        • 16 hours ago

                                        So he wants apple to make in the US but they can't make it all in the US. Then you have a really expensive phone. Competitors will sell to the rest of the world more cheaply gaining market share. Consumers have to pay more for an apple phone or a more expensive competitor. This is an insane policy for one of your most valuable companies in the world.

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