OnePlus reveals new logo, new font and a new color palette

Ivan, 18 March 2020

OnePlus have revealed its new logo, which features a curvilinear "1", a bigger "+", which the company says is a nod to its community, and a more prominent, cleaner "oneplus".

OnePlus will offer a limited-time offer of €50 off a OnePlus 7T purchase with the code "SAMEONEPLUS".

OnePlus reveals new logo, new fond and a new color palette

As part of its new visual identity OnePlus has also introduced a new font, which "improves legibility and is easier on the eyes". OnePlus hasn't shared the name of the font, or confirmed that it will be featured in Oxygen OS.

OnePlus reveals new logo, new fond and a new color palette

OnePlus is also expanding its color palette to complement the recognizable red with the secondary cyan, green, magenta, indigo and yellow.

OnePlus reveals new logo, new fond and a new color palette

The new visual identity and design have been in the works for seven months.


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Reader comments

  • Anonymous

ok

Hi! Where are one plus phones?

  • Hunt

I legit just recreated this entire logo in paint in less than 5 minutes.... XD seven months

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