Samsung brings Galaxy S23 Ultra in Red in Sky Blue to offline stores in India

Samsung launched the Galaxy S23 Ultra in Black, Green, Lavender and Cream colors on all markets. Some countries also got versions in Graphite, Lime, Sky Blue and Red but they were exclusively sold on Samsung’s online store.

The company announced the Red and Blue options are now also available at physical Samsung Experience stores in India, as well as other retailers.

Samsung Galaxy S23 Ultra

Samsung India is offering the Galaxy S23 Ultra in Red and Blue only with 12 GB RAM and 256 GB storage. The price is INR124,999, which is equivalent to $1,525/€1,390. For comparison, the same price in Europe gets you the 512 GB version, while customers in the US can go for the 1 TB option, even though devices used in India are manufactured in the Asian country.

256GB 8GB RAM $ 690.00
256GB 12GB RAM $ 870.00
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Local financial institutions in India offer a two-year program with an INR4,875 monthly payment. There is an INR8,000 instant discount with HDFC Banks deals with credit and debit cards and INR10,000 additional discount on the exchange for an older phone.

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Reader comments

  • Anonymous

12gb of ram is still very funny to me.

  • Anonymous

The 'Made in India' label is just to get tax exemption. Most of the components are made in China and Vietnam, then assembled in India. Samsung basically gouge Indians twice for every phone sold in India; from tax exemption and from price ma...

Most phone companies are making sales in India nowadays. I guess it's a good strategy.