TAG Heuer to launch a new smartwatch in May this year

Himanshu, 20 January 2017

Luxury timepiece maker Tag Heuer will launch a new smartwatch in May this year, less than a couple of year's after launching the world's first Android Wear-powered luxury watch (dubbed Connected). This was revealed by the company's CEO Jean-Claude Biver in a recent interview.

Biver didn't reveal much about the device, except that it will feature GPS, have a comparatively longer battery life, better reception, as well as an improved display. The watch is expected to run Android Wear 2.0, which is said to be coming next month.

The CEO also revealed that the company shipped a total of 56,000 units of the Connected watch, which launched carrying a $1,500 price tag. That number was more than double compared to what they initially anticipated. He said the firm expects to ship around 150,000 units of the upcoming watch.



Reader comments

  • AnonD-563777
  • 20 Jan 2017
  • tZ0

can last 2 weeks battery life ? smart ? its just a LCD add in already call smart watch. its a backward make a luxury brand look ugly.

  • iLoveEeEe
  • 20 Jan 2017
  • uJ5

How smart can it be? Will it be able to tell my girl be rejecting my invitation or telling her how much I love her base on my heart beats?

  • AnonD-24741
  • 20 Jan 2017
  • mY{

56,000 sold at 1,500 bucks is a lot more than I would have guessed, considering how meh it turned out. Let's hope the second generation will make it a proper Tag Heuer quality watch, with something unique as a smartwatch.

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