Microsoft CEO says company's smartphone market share is 'unsustainable'
In a recent interview, Microsoft CEO Satya Nadella has said that the company's current smartphone market share is "unsustainable." He, however, argued that their aim is to create a world where a device is of lesser importance compared to the services it can access.
"I think we do ourselves a disservice if we measure our success by just looking at: What’s the market share of HoloLens? What’s the market share of Xbox? What’s the market share of PCs? What’s the market share of our phones?" he said.
"If you think of this more like a graph, these [devices] are all nodes. Sometimes the user will use all of these devices … sometimes they’ll use only one or two of our devices and some other platforms — so be it. But we want to make sure that we are completing the experience across all of these devices."
It's worth mentioning that market research firm Gartner in its latest report had revealed a Windows Phone market share of just 1.7%, down nearly 50% compared to Q3 2014.
Nadella also touched on many other topics in the interview - to access the full report, head to the Via link below.
Reader comments
- varu
- 24 Jan 2016
- ptA
Somewhat true, the way they have neglected midrange and premium segments as well as their recent releases of, imo, rather mediocre family of 640's, was really strange. Imo the only real midranger, price-performance wise, was 730/735, 830 was and st...
- Dr. Danger
- 07 Jan 2016
- uur
First greedy elop and nutella both are nothing but an idiots. Instead of improving window phone support and application store they both are killing their ex users by ending supports. So, nadella stop developing window phone OS and handheld devices...
- Harikesh
- 05 Jan 2016
- Hku
Awesome