Apple issues apology statement over new iPad Pro ad, will not air it on TV

10 May 2024
Cupertino admitted that it "missed the mark with this video" and issued an official apology.

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  • ?
  • Anonymous
  • 58W
  • 13 May 2024

pauliusb, 11 May 2024Anyone could pls tell me whats wrong with the ad? It's a copy of LG's add from back in the days

    • ?
    • Anonymous
    • Ki1
    • 13 May 2024

    bad? this was nothing compared to the one that directly compare themselves to their direct competitor as form of mockery of the sort (looking at you samsung)

      Anonymous, 12 May 2024weak are those that are defending apple for this ad no one... moreAfter what exactly?

        Anonymous, 12 May 2024People didn't demand for an apology and the removal of... moreWho exactly is lying here? yes there have been people saying they 'don't like it'. There have also been calls for it to be removed and demands that Apple apologise.

        And it's also ok for you to hate on Apple as your hobbie, and boy do you. but I'm not defending them over this, I think the whole situation is ludicrous, from the out cry, to Apple rolling over, to daft comments such as yours earlier in this thread. It's a bloody advert, get over it!

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          • Anonymous
          • 70d
          • 12 May 2024

          DaFink, 12 May 2024Not liking the ad is all well and good, it's the deman... morePeople didn't demand for an apology and the removal of the ad. They said that they didn't like it. It's Apple that realized that they made a mistake and issued a statement. Also, the ad isn't removed. It's okay if you choose to defend Apple as your hobby, but you shouldn't lie. Honestly, I don't think that Apple will appreciate what you do. The Apple management probably wants the likes of you to be silent.

            • ?
            • Anonymous
            • 70d
            • 12 May 2024

            Vegetaholic, 11 May 2024Awesom add, simply, people are just re...tar...ded. Watchin... moreSo you don't know the difference between movies and ads.

              • ?
              • Anonymous
              • fCE
              • 12 May 2024

              DaFink, 12 May 2024Not liking the ad is all well and good, it's the deman... moreweak are those that are defending apple for this ad
              no one should buy apple after this

                Anonymous, 12 May 2024So if you don't like the Ad you are overly-sensitive, ... moreNot liking the ad is all well and good, it's the demands for an apology and that the ad be removed simply because you may not happen to like it is what could be considered 'weak'.

                  Akinaro, 11 May 2024No one gonna mention that its copy of LG commercial?Yes me, several times at this point..........

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                    • Anonymous
                    • d%u
                    • 12 May 2024

                    So if you don't like the Ad you are overly-sensitive, weak, stupid and retarded as one commenter wrote, as if you are saying: shut up, don't be critical ... and you think your opinion is not stupid?! get over yourself.

                    People studies advertising for decades, books written about them, of course people have opinions about them, does not make them weak, in the other hand you can't see how shallow minded you are.

                      • c
                      • cheezo
                      • nX}
                      • 12 May 2024

                      are people stupid to not understand the ad? and apple stupid enough to apologies?

                        Awesom add, simply, people are just re...tar...ded. Watching movies where people killing each other constantly, but no when you crush arcade machine it's out of line. Duck the liberalism.

                          nothing wrong with ad. its precisely what you would expect from ads in japan...

                            Anyone could pls tell me whats wrong with the ad?

                              Why? Why are these companies kneeling before over-sensitive people? Apologize to them gives them validation and they will keep doing it. Just don't give value to such kind of human species. 😤

                                • ?
                                • Anonymous
                                • 05e
                                • 11 May 2024

                                What good is an "apology" when they've accidentally revealed their intent?
                                Apple now wants to cut the trained and skilled artists out of the supply chain. 30% of it all clearly isn't enough.

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                                  • wtf
                                  • thg
                                  • 11 May 2024

                                  Nevermind, the sensitive people would probably be offended by my post so I deleted it.
                                  Get some thicker skin people. Offended by literally everything these days. smfh

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                                    • Anonymous
                                    • 70d
                                    • 11 May 2024

                                    Anonymous, 11 May 2024The iPad is not be thin enough to survive the press. It Ap... moreIt's an allegory. It's just an ad. Of course, it is not real. The iPad Pro is the only object in the video that is thin. It's a not a good ad, by the way.

                                      • ?
                                      • Anonymous
                                      • mxL
                                      • 11 May 2024

                                      Anonymous, 10 May 2024Anybody else feel sick when that guitar was broken?Being mainly a pianist seeing that piano being crushed like that, it hits a little hard on me.

                                        No one gonna mention that its copy of LG commercial?