IDC: India's PC market continues to slide, shrinks by 15 year-over-year

Ro, 18 August 2023

According to the latest PC market analysis from IDC, the PC market has declined in the second quarter this year by 15.3% year-over-year. The silver lining is that it actually grew compared to Q1 2023 by 5.9%. All PC market categories saw a decline, though, with the notebook segment declining by 18.5% YoY, while the desktop segment had a smoother sailing with a 7% YoY decline.

Looking at the PC market as commercial and consumer, things aren't that great either. The consumer segment fell by 17% while the commercial slid by 13.8% YoY.

IDC: India's PC market continues to slide, shrinks by 15 year-over-year

There's a good trend in the educational and government segment, as many Indian states are driving the PC market with government-subsidized purchases. The educational segment grew 43.7% YoY, while the government's segment growth reached 8.2% YoY.

Of course, premium notebook shipments were 30.7% lower than a year prior due to fewer enterprise orders as the segment continues to struggle. Interestingly enough, the enterprise segment recorded a solid 39% growth quarter-over-quarter while sliding 15.8% YoY.

As far as vendors are concerned, HP is leading the pack with 31.1% market share, mainly driven by the consumer and commercial segments. Lenovo came in second with 16.2% share but recorded 30.2% year-over-year decline in sales.

Dell took the third spot with 15.3% due to its somewhat strong performance in the commercial segment. Acer and Asus took the fourth and fifth position, respectively, with just 11.4% and 7.2% market shares in Q2 2023.



Reader comments

  • dorkman
  • 23 Aug 2023
  • X@L

I don't think rising prices is bigger of a culprit here given the longevity of any PCs and mostly I've seen a lot of people holding on to their laptops/PCs 8-10 years. So the only buyers are Enthusiasts or first time buyers. I think the tre...

  • Akky
  • 21 Aug 2023
  • EU0

The reason for declining market in India is due to the exorbitant prices charged for Laptop and Desktop. Prices are usually 30-40% higher than the global market. Considering the Indian market distribution, even if you spend 700-800 dollars, you will ...

Do you seriously think Microsoft and most PC OEMs care about the environment? If they did, we would’ve had user repairable and upgradable laptops today and Windows 11 having the same hardware support as Windows 10.

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