IDC: India's wearables market grows 80.9% in Q1
The Indian smart wearables market scored a huge 80.9% increase in shipments in Q1 of 2023 compared to last year.
According to an IDC report, more than 25 million wearables shipped in India in the months January through March - a big improvement year-over-year but flat quarter-over-quarter, thanks to a solid Q422.
Smartwatches saw a spike of nearly 180% in shipments, with the basic smartwatch accounting for 98% of the total segment. Earwear also grew by 48.5% compared to last year with TWS earbuds taking up nearly 64%.
Only the wristband smart wearable tanked with a nearly 87% dip in shipments - down from 259 million to just 34 million units shipped.
Per IDC's numbers, boAt had the biggest share with 25.6% after it more than doubled shipments on a yearly basis. Boltt is second with 12.4% of the wearables market, followed by Noise with 11.9%, Boult Audio with 9.3%, and Oppo (including OnePlus) with just 4.7%.
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Reader comments
- namzap
- 13 May 2023
- rKu
hmm i use one because it can do more than just show time, have add on features through apps and can take calls and see notifications without constantly opening your phone. i mean, compared to a traditional watch, i see more sense in a watch that can ...
- AnonD-1078523
- 12 May 2023
- g3g
People in India are crazy over iPhones because they think if they own one somehow people will respect them. I had colleagues who purchased regular (non-pro) version of iPhones using EMI for 3 years.
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