After iPhones, Indonesia also bans sales of Google Pixel phones
Indonesia banned the sales of Google Pixel phones just days after it did the same with iPhone 16 devices. The reason remains the same – the company failed to provide 40% local content, so its units will be blocked from selling in the country.
Local media outlet Kontan reported that 22,000 Pixels were already in the country through personal shipments or carry-on items, quoting a Ministry of Industry spokesperson after a press briefing.
40% local content must be provided by manufacturing products locally, developing software locally, or setting up R&D centers locally. Some analysts believe Indonesia is applying such restrictive policies to obtain greater investments from foreign companies.
Currently, Indonesia is the biggest economy in Southeast Asia, with a GDP of over $1 trillion. It is a major growth market for smartphone sales, and expectations are that it will have up to 350 million active mobile phones, much more than the country's 285 million population.
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Reader comments
- -
- 09 Nov 2024
- 64{
What smaller local phone brands aren't? Even companies like Gigaset relied on Coosea Group's designs, and then there's Lava who's marketing revolves around being #ProudlyIndian despite their phones being white label designs by C...
- ToCheu
- 07 Nov 2024
- XW}
as Indonesian, i support the government, TKDN/Local components will make the price cheaper and phone coming with official guarantee. Meanwhile, i heard apple ask Indonesia to give them 50 years tax holiday, same like they receive in Vietnam. Sounds c...
- Anonymous
- 06 Nov 2024
- raP
some sort of funny, they don't know what's the rule they made of. if you want to do a protectionism, make sure you are really strong in the particular sectors and better supply chain. tech-related is not suited for kind of protectionism bec...
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