Microsoft Xbox One outsold Sony's PS4 in September, making it three months in a row

Citing data from market research firm NPD, Microsoft has revealed that the Xbox One was the best-selling gaming console in the United States for September, making it three months in a row that it has outsold Sony's PS4.

The news came from Xbox's marketing boss Mike Nichols who also revealed that Xbox One was the best-selling console last month in the UK as well. "In addition, Xbox One was the only gen eight console to see year-over-year growth in September in the U.S., Australia, the U.K., and many other countries worldwide," he said.

Here's the rest of his statement:

This success was driven by our fans and their support for Xbox One S, which is the only console available this holiday with built-in UHD 4K Blu-ray, 4K video streaming and HDR for gaming and video. We received an incredible response to Forza Horizon 3, the No. 1 first-party title for September in the U.S., Australia, and U.K. according to NPD Group and GfK Entertainment UK. Global engagement on Xbox Live – the fastest, most reliable gaming network – continues to grow and the number of unique multiplayer users increased 57 percent year-over-year. With the blockbuster launch of Gears of War 4 for Xbox One and Windows 10 this week and the upcoming release of Clubs and Looking for Group on Xbox Live alongside the launches of Dead Rising 4, Battlefield 1, Call of Duty: Infinite Warfare, Dishonored 2, Final Fantasy XV, Titanfall 2, and Watch Dogs 2 in the coming months, Xbox is the best place to game this holiday.

Via