ASP of Sony Xperias rises, the company makes the most per phone of any Android maker

14 March, 2016
The signs are clear - Sony's strategy is to move to the premium segment. It's doing better than HTC.

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  • AnonD-553650
  • Yct
  • 01 Jul 2016

Yes, Sony is doing a lot better than any Andriod phones. Including the game industry. Yes, the PC games have come a long well, but PS 4 is expected to sell 60 Million units by the year 2017. And now 40 million units are shipped out (2016). Plus, now Sony Pictures are coming out new movies with the 2.8 billion dollars USD. Which include Sony Music and electronic devices, Sony have risen 667% or more in the past months.

Statistics (Sony profits)
http://www.cnbc.com/2016/04/28/sony-just-posted-a-666-rise-in-profit-as-its-turnaround-plan-takes-hold.html

Sony PS4
http://www.playstationlifestyle.net/2016/04/28/sony-ps4-sales-reaches-40-million-units-shipped-17-7-million-were-moved-last-fiscal-year/

Sony coming out VR games and glasses, in October 2016.

    • ?
    • Anonymous
    • Yct
    • 14 Jun 2016

    Anonymous, 16 Mar 2016It is very good. Sony isn't cheap crap. Sony phones are pre... moreSony Xperia is actually better than SamSung Galaxy. It is the features that Sony has that beats the Samsung and most important the "ASP" (Average Sale Operating Profits). Sony do not required to pay its shareholders, not like SamSung. Samsung use too much material fees and shared applications, that drag their profits. Sony uses their best photograph cameras, waterproof materials, and other features from Android that they already own. That is smart!

      • M
      • ME
      • n%g
      • 24 Mar 2016

      Anonymous, 15 Mar 201617 months? How's that battery of yours? I hope you were no... moreYes got it on October 1st 2014
      Battery is still as good as new,easily 2 days,when not in use it stands in the charging dock.
      still come home from work with 70% left.

        • L
        • Linas
        • QPU
        • 21 Mar 2016

        Anonymous, 19 Mar 2016It's obvious why Apple profit so much per phone, because th... moreThat is exactly the case and similarly to any other brands. e.g. Sony and HTC have higher ASPs because they use significantly outdated components, with apple going completely mad with they 3-4 years old junk. Only the HTC is double looser, they not only sell outdated spec. phones, but as well loosing due to inefficiencies. The only reasonable maker here is Samsung, which sells the cutting edge technology at by comparison "affordable" price and still makes profit. All hates needs to understand one important thing - no other manufacturer would be able to do this, this is only because Samsung makes almost everything themselves and own all technologies in-house. Other thing which is no in consideration here - Samsung as a whole actually makes more profit, because the above figures are from Samsung Electronics (or maybe even mobile division alone), when SE buys components from other Samsung branches these makes profit as well e.g. Gorilla Glass, Samsung Semiconductors etc.

          • ?
          • Anonymous
          • 6XU
          • 20 Mar 2016

          Reiki, 19 Mar 2016Actually, Sony may start lagging a little bit, but not as f... moreAbsolutely true. Sony is much better than Samsung.

            • R
            • Reiki
            • 9LA
            • 19 Mar 2016

            AnonD-77892, 15 Mar 2016I don't know what the hell are you saying... but Sony and S... moreActually, Sony may start lagging a little bit, but not as fast as samsung. I've used many Sony flagships and some Samsung midrangers as well as a couple flagships (so maybe my observation is not the best as I can only use two flagships for various months as example from samsung) but samsung phones started working slower a few months after using them... xperia phones started to show some decrease on performance after more than one year, and it was little. Seriously, they have optimized their phones a lot.

              • ?
              • Anonymous
              • spf
              • 19 Mar 2016

              It's obvious why Apple profit so much per phone, because the hardware is clearly not worth the money you spend on it. Overpriced.

                • ?
                • Anonymous
                • 6XU
                • 18 Mar 2016

                AnonD-501554, 18 Mar 2016Sony is Sony. No wonder why people buy Sony products. =)Sony is super.

                  • D
                  • AnonD-501554
                  • A2r
                  • 18 Mar 2016

                  Sony is Sony. No wonder why people buy Sony products. =)

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                    • Lex79
                    • B{s
                    • 18 Mar 2016

                    Anonymous, 17 Mar 2016Popcorn! Popcorn for Sale! Popcorn free!! Get $10 with thr... moreAnd let you rant on like a lunatic apparently....

                      • ?
                      • Anonymous
                      • Ldi
                      • 18 Mar 2016

                      Anonymous, 17 Mar 2016Popcorn! Popcorn for Sale! Popcorn free!! Get $10 with thr... moreTrue. And I will die with Sony. Lol.

                        • ?
                        • Anonymous
                        • 0jy
                        • 17 Mar 2016

                        Popcorn! Popcorn for Sale!
                        Popcorn free!! Get $10 with three Popcorn bags!

                        No, really, I can't stop laughing about comment section. Accusing everyone to be a troll, saying a Company sucks and protecting "their" brand...
                        By accusing others to be a hypocritical troll, you are not any better! Let the iSheeps ruin their lifes with expensive phones and let the Samsung-fanboys die with their laggy TouchWiz!
                        Really.

                          • ?
                          • Anonymous
                          • M%0
                          • 17 Mar 2016

                          This is justified by the sony high end models being excelent devices

                            • L
                            • Lex79
                            • B{s
                            • 17 Mar 2016

                            Anonymous, 17 Mar 2016You are kid as well. If you are not kid don't comment me w... moreSure thing anonymous Sony serf, now grab your 'I love Sony' t-shirt, and go find your local Sony store where you can stand outside shouting 'Sony Rocks' till your hearts content!

                              • ?
                              • Anonymous
                              • 6XU
                              • 17 Mar 2016

                              Lex79, 16 Mar 2016I don't have a brand, unlike you. I leave brand loyalty... moreYou are kid as well.
                              If you are not kid don't comment me with your useless comments. Or never comment me.

                                AnonD-387538, 16 Mar 2016I own both, so I can compare the utility and value of both.Well in this era, i believe everyone owns both. What i meant in my comment was the level of utility is decided by you. Well, why don't you compare mobile phones and laptops versus desktop computers and the gaming consoles? You would ask why should i compare these four gadgets? i would say because i own all four of them. That would be really dumb bro. Get your priorities of gadgets in order then you won't need to ask stupid things.

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                                  • Lex79
                                  • 3Jd
                                  • 16 Mar 2016

                                  Anonymous, 16 Mar 2016My opinion isn't crap. But maybe you are Samsung fan and ju... moreI don't have a brand, unlike you.

                                  I leave brand loyalty to the simpletons out there. And I'm afraid what you say, and the way you say it, is crap.

                                  Run along kid.

                                    AnonD-5197, 16 Mar 2016Actually, I made a mistake, those numbers were Q1 of 2015. ... moreActually:
                                    http://techcrunch.com/2016/01/28/sony-posts-1b-profit-for-q3-2015-but-feels-pinch-from-slowing-mobile-market/

                                    In q3 2015
                                    Revenue down 14 % (to 3.4 bill $) due to new buissness strategy of cutting down portfolio ( less phones made- less sold)
                                    But Operating income up 133%...200 mill $
                                    That was q3, that didnt include z5 sales income...
                                    So I wonder about q4 results?
                                    Should be better ;-)

                                      • ?
                                      • Anonymous
                                      • 6XU
                                      • 16 Mar 2016

                                      Lex79, 16 Mar 2016Where did I accuse you of trolling???? And yes you can s... moreMy opinion isn't crap. But maybe you are Samsung fan and just protecting your brand. Maybe.

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                                        • Lex79
                                        • 3Jd
                                        • 16 Mar 2016

                                        Anonymous, 16 Mar 2016Lol. I can say everything I want. But I'm not trolling.Where did I accuse you of trolling????

                                        And yes you can say anything you like I suppose, at least as much as anyone else.

                                        All I was doing was asking that you keep your nonsensical crap to yourself.