Sony Xperia XZ Premium currently going for $585 in US

17 October 2017
Amazon is offering both Pink and Chrome color options at this reduced price.

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  • ?
  • Anonymous
  • 6Qv
  • 19 Oct 2017

Vegetaholic, 17 Oct 2017Should sell for 400 or less, I mean why they bother at all,... moreApple is the persistence of americans even note 8 has everything or more they just dont want a brand from asia to have dominance in their country (not region)
Shy sony should sell a 4k hdr top notch sell phone with unique features less than a 4.7 inch iphone v4 launched at 800$ with a bit more bezels than xzp
It is indeed alarming Americans just hate asian brands
Another example is the recent nintendo switch vs ps4

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    • Ibrar
    • 6Qv
    • 19 Oct 2017

    Anonymous, 18 Oct 2017Still too pricey compared to the competition. You either have zero research or just love anything other than your reach
    580 for a flagship with 4k hdr screen, exceptional camera with 960fps and predictive capture
    Front stereo speakers
    Ip68
    Sd card card and a unique design

    But you may like that 500$ op5 which has worse camera, no ip68
    No stereo
    No 4k or hdr
    No sd card
    And even that poor thing is not even good in audio output features which sony just put in for fun (ldac, hi res)
    Stop saying things you can't defend

      abigfanoftechs, 17 Oct 2017Why not launch it at lower price? The techs sites will giv... moreNo offense or disrespecting your opinion . Not really the exact reason of your statement , but here's the reason that close to the reality of Sony : After they lost battle on low-end and decided to up their E series par with XA series and deficit during their hay-day of Z3 era , they restructured their company completely mostly at their Xperia lineup . They're doing their very new strategies on Mobile division : They now focus how they can make "earnings per devices sales" (1) , NOT "total earnings of total quantity of sales" (2) like most OEM did (their tablet lineup got axed was also affect of the restructuration .)

      Ex : Samsung sells GS7E for $550 for 1 device sold (sales 100 = $55000)
      Sony sells XZP for $800 for 1 device sold (sales 25 = $20000)

      Maybe Sony sells less than Samsung in total earnings per total quantity sales , but the average of Sony earnings per devices is better than Samsung . As Sony earns $250 more earnings per devices than Samsung (Samsung : $550 average ; Sony : $800 average) to avoid more loss than before . Cause , when they did the former strategies already lost a lot of profit (2) .

      So , i think that's the way or how their new strategies works since everything has changed . That example i given was only for their one of them (XZP / S7E) , not combined all of their other products like J series / XA series .

        I hope people don't forgot how price launch of iPhone X and Note8 as XZ Premium was competed at this segment (i know it's expensive for XZP at price launch : $800 , but look at Note8 and iPhone X price launch cough *$900-$999* cough) . XZ1 was competed for S8 although difference in timing of launch .

          abigfanoftechs, 17 Oct 2017Why not launch it at lower price? The techs sites will giv... moreSound good, not work
          Example: oneplus, xiaomi

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            • Anonymous
            • Y7u
            • 18 Oct 2017

            Still too pricey compared to the competition.

              • ?
              • Anonymous
              • vjw
              • 17 Oct 2017

              AnonD-318938, 17 Oct 2017fyi s8 launch price was 750-800 us dollar and s8 plus was 8... moreThat was the point made. S8 IS cheaper than XZ Premium at launch. Jeez...

                • ?
                • Anonymous
                • t7F
                • 17 Oct 2017

                Too them long enough to drop its price, finally gonna buy one or maybe this Holiday Season

                  I bought my XZ Premium luminous chrome as "used" but in mint condition for just $350 with it's original quick charge 3.0 and usb type c, and nice JBL headphones(as brand new).

                  that was a great deal... though, the phone was imported from France, and it was on SFR carrier, but i bought as unlocked. So, for those who cannot offord for a brand new unit, just keep checking in ebay or amazon for good deals, bidding, or used units rather than paying $500 or little more. Thank you :)

                    Should sell for 400 or less, I mean why they bother at all, Sony market share in US is non existing, why not just to give up, or fire all executives in the USA, because they don't know what they doing anyway

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                      • AnonD-669842
                      • 3cd
                      • 17 Oct 2017

                      AnonD-504401, 17 Oct 2017As soon as either this or the XZ1 hit the $500 they will be... moreflash the UK firmware with flashtools and you will activate it. the hardware is there

                        AnonD-705970, 17 Oct 2017S8 and lg g6 are crappy, best buy xzpRegardless of the perceived relative quality of each device.
                        The fact remains that those are Sony's competitors. The consumers are the ones needing convincing. Price is one major factor in a competitive market like Android phones.

                        Why wait until your sales number to die?
                        Why not take the initiative and price it competitively from the start?

                        Sony phones do not have the pull of the Galaxy/iPhone for the general consumer.

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                          • AnonD-705970
                          • Jci
                          • 17 Oct 2017

                          abigfanoftechs, 17 Oct 2017Why not launch it at lower price? The techs sites will giv... moreS8 and lg g6 are crappy, best buy xzp

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                            • AnonD-705970
                            • Jci
                            • 17 Oct 2017

                            AnonD-504401, 17 Oct 2017As soon as either this or the XZ1 hit the $500 they will be... moreYou only changue rom uk

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                              • AnonD-175235
                              • GBj
                              • 17 Oct 2017

                              Anonymous, 17 Oct 2017"carrying a whopping $799 price tag" Yeah, cause no othe... moreLmao cough cough iphone X 😂

                                Why not launch it at lower price?
                                The techs sites will give good review, push up demands.
                                Instead Sony put a massive price on it, then small number of phones sold ... then lower the price but it's too late as the big spenders already bought their flagship phones.
                                You can now get a similarly priced Galaxy S8, LG G6, Mate 10 etc...

                                Sony need to be ahead of the pricing curve!

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                                  • AnonD-318938
                                  • Pxh
                                  • 17 Oct 2017

                                  Anonymous, 17 Oct 2017Launch price of S8 was lower than this.fyi s8 launch price was 750-800 us dollar and s8 plus was 850-900 us dollar

                                    • ?
                                    • Anonymous
                                    • XNk
                                    • 17 Oct 2017

                                    Anonymous, 17 Oct 2017"carrying a whopping $799 price tag" Yeah, cause no othe... moreLaunch price of S8 was lower than this.

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                                      • AnonD-504401
                                      • IxI
                                      • 17 Oct 2017

                                      As soon as either this or the XZ1 hit the $500 they will be my next device.

                                      Sucks we don't have Fingerprint readers in the US for these devices but it is what it is.

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                                        • Anonymous
                                        • 7Ac
                                        • 17 Oct 2017

                                        "carrying a whopping $799 price tag"

                                        Yeah, cause no other phones cost more than that, right?