Apple launches “Shot on iPhone X” ad campaign in Australia

26 February 2018
The company celebrates the legalization of same-sex marriage down under with series of four videos.

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  • ad
  • ajf
  • 02 Mar 2018

Gayyyyyyyyyy...such an abomination commercial and brand

    • ?
    • Anonymous
    • Iks
    • 27 Feb 2018

    Raphi7, 26 Feb 2018You know, it's a bit of a dumb joke to make fun off of othe... moreSomehow your comment makes little sense...better wording is advised for future cases.
    As for its contents, if you haven't noticed, the comment sections of pretty much any tech sites are 40% fanboys who will swallow everything an OEM/dev throws at them blindly, 40% people who just hate everything and in the best case 20% people who'd actually participate in a real discussion but have no means to do so due to the other 80%.

    And fun fact - this is how it works in real life...less insults but still the same mean-spirited thoughts.

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      • AnonD-732843
      • HCY
      • 26 Feb 2018

      AnonD-598916, 26 Feb 2018Nothing to see here, just Apple catering to its target demo... moreYou're absolutely right my man.

      apple is definitely catering to its target demographic because one thing apple does best is strip away more hardware and raise the price which really fits nicely with homo people because they love to be deprived of many things yet pay a fortune for that deprivation.

        OMW I can't believe I just watched this crap!

          AnonD-598916, 26 Feb 2018Nothing to see here, just Apple catering to its target demo... moreYou know, it's a bit of a dumb joke to make fun off of other people's backs, please, never generalise. Generalistion is one of the world's world problems, downgrading a person to just a group......
          Also, saying bad things in the net is simple , but soreading love and happiness is also simple, to make the net a better place for all!

            • S
            • Sunny
            • KIJ
            • 26 Feb 2018

            Who saw a small "Additional app and hardware used" at the bottom of the screen, at the end of the video. Which thay didnt disclose clearly.... they Don't sell it either!!! :-P

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              • Anonymous
              • dQi
              • 26 Feb 2018

              This is such false advertising. Just looking at the depth of field, they must have used a real camera lens in front. Such a copout.

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                • Anonymous
                • P%L
                • 26 Feb 2018

                AnonD-598916, 26 Feb 2018Nothing to see here, just Apple catering to its target demo... moreHahaha well played.

                  Come on you people in the comment section, like it's something new or exciting when a man lives with a man or a girl with a girl.
                  Seriously who doesn't watch lesbian porn ... you hypocrites :-D

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                    • AnonD-598916
                    • gKJ
                    • 26 Feb 2018

                    Nothing to see here, just Apple catering to its target demographic

                      Haha now you know the orientation of most of the buyers who would buy iPhones :p Yup. That's right.

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                        • F1rstman
                        • mSu
                        • 26 Feb 2018

                        I like Apple but they should’ve included at least one straight couple in this ad.

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                          • AnonD-445642
                          • M$i
                          • 26 Feb 2018

                          pretentious...money grabbing...apple

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                            • AnonD-11164
                            • Ss1
                            • 26 Feb 2018

                            That was.. weird. No straight people in Australia these days?

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                              • Eske Rahn
                              • s0L
                              • 26 Feb 2018

                              Oh now they want to know who got shot while on an IphoneX? Sorry, only read the header...
                              /S
                              }:-)>

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                                • vicky
                                • ceK
                                • 26 Feb 2018

                                Got bored making video ad for "Shot on IphoneX" for common straight people, now apple started a new ad campaign with gay people. LOL Apple!!!

                                  Please, if you are shooting video on an iPhone, please use external mics! ;)