Relive the evolution of Sony Xperia design in two minutes

02 March 2018
Short video takes us from 2012 to today and traces all the changes to the look and feel of Xperia phones.

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  • D
  • AnonD-739791
  • Y2P
  • 02 Mar 2018

The Iconic Identity Design I have not heard of before. It looks like it's from 2013. It's very ahead of its time. It looks like what Oppo and LG would make, but a few years later.

My favorite design is OmniBalance. I like the Xperia Z3 the best. It looks so smooth and compact and would probably feel so good in the hand.

    • D
    • AnonD-179402
    • bxc
    • 02 Mar 2018

    I like OMNI Balance and loop style with bezel free display.. damn design

      • D
      • AnonD-48141
      • rAN
      • 02 Mar 2018

      Sony always listen to wrong people. .it seems. .

        • D
        • AnonD-175235
        • LB2
        • 02 Mar 2018

        Anonymous, 02 Mar 2018Omnibalance was the best and it peaked with the z5 and z5c.... moreNothing looks unique once its stolen my friend i agree it looks good but look at those speaker grill once removed you have to replaced it sony made it blend it much better its because of most fools wanted a design change for so long coming from popular reviewers kept moaning about the design never appreciated it of course of reviewers say something negative its gonna impact on the company

          • D
          • AnonD-729268
          • rAW
          • 02 Mar 2018

          Sony's CEO is changed and design too...

            • ?
            • Anonymous
            • 0xP
            • 02 Mar 2018

            They made it look cheaper than before.

              • ?
              • Anonymous
              • vjw
              • 02 Mar 2018

              Anonymous, 02 Mar 2018Samsung phones from 2010-2016 look all alike. Nobody comp... moreTalking about Sony here, dreamy dude.

                • ?
                • Anonymous
                • q{a
                • 02 Mar 2018

                Shui8, 02 Mar 2018To me the best design is Xperia XA 1st gen. Very minimalist... moreAgree with you.

                  I Want to see a Xiaomi,Vivo,Oppo And Meizu’s Evolution of design video. Jist like this

                    I like it all but my favourite is the Unified deisgn of Xperia X it’s so simple yet so elegant :(

                      • l
                      • lolme
                      • nIZ
                      • 02 Mar 2018

                      AnonD-741772, 02 Mar 2018Sony Design evolution (from side) Xperia Arc - |( Xperia... moreyou mean nokia has seen the future of sony design with the banana phone? *shocked* haha

                      on another note, the back of ambient flow is very similar to the nxt series and both uses the concept of the comfort of the phone resting in your palms. So its basically sony going back to its roots.

                        • D
                        • AnonD-244086
                        • 0Uv
                        • 02 Mar 2018

                        Anonymous, 02 Mar 2018Xperia XZ2 just looks like another phone of these days.Exactly

                          • ?
                          • Anonymous
                          • JT5
                          • 02 Mar 2018

                          AnonD-741772, 02 Mar 2018Sony Design evolution (from side) Xperia Arc - |( Xperia... moreG4 or G Flex?

                          G4 = D
                          G Flex = ))

                            • ?
                            • Anonymous
                            • JT5
                            • 02 Mar 2018

                            AnonD-741772, 02 Mar 2018Sony Design evolution (from side) Xperia Arc - |( Xperia... moreI heard the Premium might remind G3/G4..
                            Curved top/bottom

                            Nobody is sure yet

                              • ?
                              • Anonymous
                              • JT5
                              • 02 Mar 2018

                              Jack Frost, 02 Mar 2018What about the Mirai design? Next Premium

                                What about the Mirai design?

                                  Loop design with ambient flow bezel would be perfect

                                    AnonD-60077, 02 Mar 2018You had your awesome design by shedding some bezels of omni... moreIf they used OmniBalance but with smaller bezels
                                    -"Oh come on, Sony! Just damn replace that same old cr@p OmniBalance language already! It's so darn ugly as hell!"

                                    Seriously, this is the only way they can't be criticized by people. Designing a phone doesn't just aim on beauty, but it also focuses on practicality and safety.
                                    Sony phones look not-so-beautiful, but their designs work. Samsung's Galaxy Note 7 was a beautiful thing, but its battery has failed. The S4 was also a beautiful thing, but it was so cheap as heck. S5 was an uglier version of it. The S6 had to be forced into copying Sony with the glass back in order to eliminate "cheap"-ness.
                                    You see, no design could ever satisfy every people. But if you are Samsung or Apple, you can create the "sh!tt!est" smartphone design and people would immediately fall in love with just a few advertisings. It's how our society works today.
                                    LG makes very beautiful smartphones, but look at the sales.
                                    Xiaomi Mi Mix was also a gorgeous (though revamped instead of being original) but everybody picks the more stup!d iPhone X with what DisplayMate claims to have a "top NOTCH" display.

                                      • D
                                      • AnonD-741772
                                      • IWQ
                                      • 02 Mar 2018

                                      Sony Design evolution (from side)
                                      Xperia Arc - |(
                                      Xperia Z - ||
                                      Xperia XZ2 - |)
                                      Future Xperia - ))

                                      see the pattern?? They will be copying LG G4..=P

                                        • ?
                                        • Anonymous
                                        • Pcw
                                        • 02 Mar 2018

                                        Omnibalance was the best and it peaked with the z5 and z5c. Beautifully hidden front facing stereo speakers, fingerprint sensor on the side which in my opinion is the best place for that sensor and that gorgeous back matte glass that wasn't a fingerprint magnet. The phone was just stunningly beautiful at that time and one of a kind.

                                        Sure it had some mayor flaws like volume buttons too low and uncomfortable, plastic camera lenses and cheap materials that I wished they could fix with the next generation.. but they didn't. Instead they changed their desing languaje with the introduction of the Xperia X family with that cheap looking brushed back metal. Horrendous.

                                        Loop desing was also beautiful but unfortunately the bezeless trend happened and made it look outdated and kind of ugly compared to the new Samsung, LG and Xiaomi.

                                        This new ambient flow desing just looks bad, cheap and tacky. They barely cut the bezels and the back is like the worst of HTC, Huawei and LG combined. The thickness is just insulting without a bigger battery, no headphone jack and moving the fingerprint sensor to the back of the phone.

                                        Now Razer phone is everything omnibalance wanted to be, it is hilarious that Razer could pull off a better Xperia phone than Sony itself. I wish they succeed because now the Razer phone looks unique and special, even if it has a stolen language desing.