Nielsen: dedicated apps beat mobile sites for US droid users

18 August, 2011
It's also curious that people spend about 43% of their time on the top 10 apps, 61% on the top 50, and just 39% on the 250,000+ apps.

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  • J
  • Jon (Swe)
  • mhB
  • 20 Aug 2011

I really disslike this App-hysteria.
Mobile web-sites could be evolved to include all the same features as apps (integration with built in GPS, and so on).

That would gain everybody, no matter what phone they use.
Or tablet. Sites scales better than apps.

Instead teams has to develop apps, for loads of cash, and then do it twice or trice, or even more, to work on the top dogs smartphone OSes. And the rest is forgotten.

And often apps may introduce some new features, but lose several.

    • J
    • Jon (Swe)
    • mhB
    • 20 Aug 2011

    Jeromeo, 19 Aug 2011The US is the nation which invented the cellular phone. Th... moreActually USA did not invent the mobile phone.
    Several of countries were involved.
    The Cell-technology comes out of sweden. The dialer also comes out of sweden.
    The firt mobile phone call was made in sweden.
    But there were other coutries involved as well. I just dont remember.
    Just because Motorola made the first production mobile phones does not mean they themselves invented it.

      • J
      • Jeromeo
      • Rbq
      • 19 Aug 2011

      The US is the nation which invented the cellular phone.
      The US is the nation with the most lucrative smartphone market on the planet.
      Just because the sheer numbers of internet usage vs. apps reflect differently because of India & China (both of which are catching up exponentially) doesn't mean that the US isn't Setting the future global trend...

        • D
        • AnonD-11337
        • utx
        • 19 Aug 2011

        It is better to have dedicated apps for some task
        as dedicated apps provide the required user interface readily and your device just need to download the required data, which save on your time and data usage.

          • J
          • John
          • PBh
          • 19 Aug 2011

          The interface on a mobile app is much smoother than using the mobile site, makes total sense

            • G
            • Giorgos
            • m%k
            • 18 Aug 2011

            I think I'd rather visit mobile sites than install dubious apps that require access to my camera, location data, phone status, log files etc.

              • ?
              • Anonymous
              • ucy
              • 18 Aug 2011

              Those apps just meant for transition. Once our phone getting enough processing power for fluent full desktop browsing (as compare to those incompetent mobile site), who would bother to download specific apps for specific site? Switch between apps isn't as easy as loading up a new tab on current flagship device (s2, Atrix and etc ...)

                • A
                • Akaredman
                • PvW
                • 18 Aug 2011

                Good observation regarding this servey done..

                  • O
                  • Oz
                  • fqx
                  • 18 Aug 2011

                  I thought this was a post about sammy's new IceCream Sandwich device with SuperAMOLED HD display.. =O

                    • R
                    • Reciprocator
                    • 8gj
                    • 18 Aug 2011

                    [deleted post]I'm with you on that, mate!

                      • D
                      • AnonD-535
                      • YH4
                      • 18 Aug 2011

                      given reliability of US networks I'm not surprised. The dedicated app can use a lot less bandwidth than a web-site.

                        • R
                        • Reciprocator
                        • 8gj
                        • 18 Aug 2011

                        siyamak, 18 Aug 2011first!!!!!!!!!!The first stupid to comment on the article. Duh!

                          • s
                          • siyamak
                          • s3T
                          • 18 Aug 2011

                          first!!!!!!!!!!

                            • t
                            • true dat
                            • gLa
                            • 18 Aug 2011

                            i use engadget,ign,cnet,facebook,twitter apps instead of goin to their sites..