Samsung will lead the smartphone market for another 10 years, says CEO DJ Koh

10 April 2019
Samsung’s plans for folding phones, 5G and retaining the number one spot.

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jrharbort, 11 Apr 2019Translation: "We will continue to dump ludicrous amounts of... moreThat´s strange cause all I see in our country is Huawei advertisements everywhere. On billboards, in TV....sure, Sammy has a TV spot here and there but it doesn´t strike me as aggressive, unlike Huawei.

    • ?
    • Anonymous
    • Fvc
    • 11 Apr 2019

    He should make up his mind, is he a CEO or a DJ?

      thank you Samsung, that's good for my daily laughing exercise
      10 years? seriously?

        • ?
        • Anonymous
        • uJD
        • 11 Apr 2019

        For over the years, Samsung and Apple is focusing on technology, what sticks, what doesn't. While the other concentrate on pleasing customer on cheaper price or giving-in to what customer wants.

        Until the rise of the cheapo phone makers, who try to copy and undercut the price.

        Recently those cheapo phone makers will gain fame. And they have no choice but to increase their price to match Samsung / Apple (You can see it in Oneplus Pro series, and Huawei's gradually increasing pro line). Once that happens.. only the one that depends on innovation will stay alive. Copier and cheapo will have no choice but to lower their price and quality to stay alive.

        HTC / Sony / Nokia / Blackberry, large names.. who only make cheap mid-ranger, and finally fade away.

        So it makes sense Samsung will continue to be a leader.

          Translation: "We will continue to dump ludicrous amounts of money into advertising to make sure we're the only brand you hear about."

          It's sadly highly effective... Most people these days ask me "What iPhone is that?" or "What Galaxy is that?" when they see my phone, because those are the only two types of phones that seem to matter anymore, thanks to the massive advertising budgets by Apple and Samsung.

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            • AnonF-85937
            • rwq
            • 11 Apr 2019

            The only way Samsung is staying at the top is if the USA succeeds in its Huawei Smear Campaign.

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              • Anonymous
              • KiB
              • 11 Apr 2019

              samseng (ahhh)
              i want to see a future where samsongi plung even further because their premium mindset

                Samsung's mid-range department feels so freakin' out of touch to today's market, you could easily buy the Redmi 7 with A50 money, pretty sure they're talking about the flagships, which barely anybody will buy these days

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                  • sumil
                  • fCL
                  • 11 Apr 2019

                  Unless the Samsung smartphone are at competitive price with Chinese brands.
                  Samsung gives old hardware costly.

                    • l
                    • lacp
                    • ncG
                    • 11 Apr 2019

                    Xuser, 11 Apr 2019So samsung started to make so many lines of phones with var... moreYou have to remember one thing, it's not only the updates which are important, but if any Samsung phone carry the latest android interaction, specially the mid-rangers and the models above then if that software version be stable with the latest integrated hardware technologies, it's what matters.

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                      • DJJ
                      • NwI
                      • 11 Apr 2019

                      So what happens after 10 years? Will they give up?

                        • l
                        • lacp
                        • ncG
                        • 11 Apr 2019

                        Xuser, 11 Apr 2019So samsung started to make so many lines of phones with var... moreThe Samsung phones about many years are not of plastic but with parts in glass and parts in metal and Gorilla glass not any glass. Please don't depreciate Samsung that way because them have given so many good things to the mobile industry, as in speed of wireless or mobile network, as in chipsets, as in displays as in cameras and in finishing and design of the phones, everything. Is natural that Samsung with so many different products, with a so vast portfolio, with many options of the choice of all kinds have many sold products and have a vast market at global level and continue to dominate the global market for many years, nobody knows if will be for 10 years or for more. South Korea is a economy in high expansion and grow and probably will surpass in the next 10, 15 years, countries like Japan or even Germany as in grow, as in technology.

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                          • Anonymous
                          • I8m
                          • 11 Apr 2019

                          Well for the most part it's true they have been overall the best the last decade.
                          But that continuing for another is a bit of a stretch. They have become to expensive and complacent. They could easily be surpassed.
                          Let's see if they can prevent that or if it happening wakes them up

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                            • Anonymous
                            • I8m
                            • 11 Apr 2019

                            .alpha, 11 Apr 2019What's for certain is Samsung will still be the biggest cop... moreWhat's for certain is you clearly don't know much about phones

                              no, idts

                                • X
                                • Xuser
                                • 0Bh
                                • 11 Apr 2019

                                So samsung started to make so many lines of phones with variety of specs, a series, m series, s series, j series, notes and maybe there are more. What about updates?! Oh, no , you just buy a piece of plastic with screen for 500-900€ for an year, then buy a new one? Are we stupid or what? Number one....

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                                  • Anonymous
                                  • sBN
                                  • 11 Apr 2019

                                  Anonymous, 11 Apr 2019uh.. most of their phones / tablets have sd / jack.I know that. But i am concerned that some phones like Galaxy A8s & tablet like Tab S5e did not come with the 3.5mm jack as STANDARD. A recently launched Galaxy A80 is a CLEAR EXAMPLE of DITCHING the 3.5mm jack when there is more than ENOUGH SPACE at the bottom. The only reason i could think of is PROFIT$$. It's the same for the lack of a microsd slot as STANDARD. With 2 essentials missing at this price range, it simply isn't worth to consider thinking or buying. If i am the buyer, i would get Galaxy A70 (albeit slightly cheaper) because it has everything i needed in a smartphone aside from a small notch which is way better looking than iPhone XR.

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                                    • Anonymous
                                    • 6TT
                                    • 11 Apr 2019

                                    Anonymous, 11 Apr 2019Only when you stop being like (Cr)Apple, ditching the 3.5mm... moreuh.. most of their phones / tablets have sd / jack.

                                      They just might. They have good Quality control now.

                                      But the problem is, the quality doesn't flow down to midrange even a little. The audio quality of the A series phones in earphone is nothing to brag about. Even MiA1 or Redmi Y2 has better audio at far lesser cost.

                                      We don't expect cheap Samsungs. But quality compromise, hell no.
                                      When even long discontinued Galaxy S4 has good quality, why not latest A series?

                                        • ?
                                        • Anonymous
                                        • sBN
                                        • 11 Apr 2019

                                        Only when you stop being like (Cr)Apple, ditching the 3.5mm jack & microsd slot on your phones and tablets.