Carl Pei’s Nothing will launch its first TWS earbuds this summer

09 February 2021
Google Ventures completed a $15 million investment round into the new venture.

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yet another brand from oppo one plus vivo realme iqoo factory

    People will buy nothing.

      • ?
      • Anonymous
      • 7vb
      • 10 Feb 2021

      This will go the way of essential, Andy Rubin, the creator of android couldn't make it in the firece market.

        Andreidinutu, 09 Feb 2021Such an inventive name... I get he wanted it to make it so... moreJust like the computer company WANG. On the stock market today, Wang is down, yesterday Wang was up. LOL

          You can almost bet, this is another "startup" that can be traced back to BBK electronics.
          They own Oppo, and once found out, admitted they also owned OnePlus. This will be a similar design/spec/performance to something OnePlus/Oppo makes, less expensive, they will "create buzz" just like when OnePlus came around, generate a feeding frenzy, and with each new model, price goes up, until they are in the "flagship" range.

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            • Rk100
            • Mjc
            • 10 Feb 2021

            Gandalf, 09 Feb 2021I'm sorry to say this, but the Chinese are the least c... moreHow the hell is VIVO hard to remember? Also one big problem about the pure Chinese names is that it may be hard for a lot of people to pronounce and spell. For example Vivo is easy to type, pronounce and easy to say, unlike Xiaomi. I know a lot of people who have come into my stores (in Europe) and not be able to pronounce Xiaomi and sometimes Huawei. Another benefit of having an easy and simple name (Oppo, Vivo, Honor, Lenovo...) is that for people who can't spell Xiaomi off the top of their head, they will misspell it in Google. Meaning they might not get an accurate google search. Marketing in the west, it simply makes way more sense to have an easy and rememberable name for the western market, who may also not like that the fact they use a Chinese phone (Even though they still buy it lol). Maybe for the Asian market the domestic names of the companies make sense but defiantly makes no sense to have a Chinese name in the global market.

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              • Rk100
              • Mjc
              • 10 Feb 2021

              Imagine if it was a rebranded OP TWS or some AirPod's clone (pro/Gen 2), lmao. I just really hope it sounds amazing, has ANC and looks the par, I don't want to see some Airpods clones. Personally I don't mind what price it is, but I do hope it's something different and actually good. All the best Nothing!

                Kinda off a disappointment, expect more than that, high resolution audio player or some thing more Audio related.

                  So... Nothing will be launched this summer... and nothing will come with earbuds...
                  Thanks but no thanks. I think I'll pass on buying nothing this summer.

                    Andreidinutu, 09 Feb 2021Such an inventive name... I get he wanted it to make it so... moreWell said bro😂😂😂😂

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                      • Mythi
                      • 3i1
                      • 09 Feb 2021

                      Yeah an ex CEO of a successful company that had its success go world wide and has actually become profitable surely doesn't merit investing money in. WTF is up with you people?

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                        • HurtJuice
                        • XQI
                        • 09 Feb 2021

                        that name sounds like something Elon Musk would come up with

                          [deleted post]It's NOTHING, don't worry about it 👍

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                            • Anonymous
                            • JEa
                            • 09 Feb 2021

                            Is anyone going to take this company seriously??

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                              • Anonymous
                              • 8uS
                              • 09 Feb 2021

                              Is throwing all these names and investing companies around supposed to make me interested in the products? These companies and people don't invest in the company because they believe they are going to make a good product, but because they think it's going to be profitable.

                              I think the way it's going to turn out is that they are going to release some so-so earbuds for a so-so price and try to hype it out of proportions.

                                • ?
                                • Anonymous
                                • 0Tu
                                • 09 Feb 2021

                                Anonymous, 09 Feb 2021Massive company backing it up and well known investors. ... moreExactly.
                                The same mother company that created the company with the slogan "Never settle"... ;)

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                                  • Anonymous
                                  • NjH
                                  • 09 Feb 2021

                                  Carl pei: founder of nothing

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                                    • AnonD-973296
                                    • GYi
                                    • 09 Feb 2021

                                    Andreidinutu, 09 Feb 2021Such an inventive name... I get he wanted it to make it so... morefu(king legend

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                                      • AnonD-558092
                                      • IBQ
                                      • 09 Feb 2021

                                      Ha, I called it. "Yet Another Brand of Phones and Wearables, Maybe IoT Too." Move along, people, there's nothing of interest here. Seems like everyone can make these things nowadays. Is there an ODM specialized in this business?

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                                        • Anonymous
                                        • m2A
                                        • 09 Feb 2021

                                        What if Nothing made something simmilar to the iPod Touch? With maybe the Android OS and OxygenOS?