Xiaomi 12S Ultra BoM breakdown shows that the 1" sensor isn't as expensive as other components

20 July 2022
That enormous 1" sensor plus the two other Sony sensors on the back cost less than the Snapdragon chipset or the Samsung-made display.

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  • ?
  • Anonymous
  • K1L
  • 21 Jul 2022

Isn't that there are rumours about the IMX989 sensor won't be exclusive to Xiaomi only? Maybe that is why the sensor can cost $79.

    IpsDisplay, 20 Jul 202289$ for the OLED screen But it'll cost $200 or more... moreHeck, just the screen of my S22 Ultra costs $420 when buying, not even counting the "labor" to replace it. It probably costs less than half of that price in reality. It's a total ripoff.

      .alpha, 20 Jul 2022Some of the stupider people seems to have forgot outside of... moreIt seems to me you might be referring to yourself with that insult.

      What design? Every phone is a copy paste of one another for a decade now. That huge circle on the back? Getting rid of the second display? Yeah, that "designer" should be fired, not paid.

      Research into what? Literally every single part of the phone was made by someone else, other their their UI skin, which is atrocious.

      Rent is paid ONCE every month, not for every single unit sold.

      Salaries are paid from the 200% profit margin.

        • ?
        • Anonymous
        • 8N3
        • 20 Jul 2022

        .alpha, 20 Jul 2022Some of the stupider people seems to have forgot outside of... moreYes, but chinese phone users ignore this and point the finger to other brands.
        They think other are selling for $1300 phones that cost $400-450 to be made, when some of them have final costs near $700.

        Main Cpt Power. He believes xiaomi phones have 5% profit margins while other have 200%.

          • ?
          • Anonymous
          • q}X
          • 20 Jul 2022

          .alpha, 20 Jul 2022Some of the stupider people seems to have forgot outside of... moreRofl. Love the call out.

            • .
            • .alpha
            • q2$
            • 20 Jul 2022

            Some of the stupider people seems to have forgot outside of bill-of-material, company have to pay for design, research, salary, rent, and transportation. You think phone designs itself and tweak its own software?

              • A
              • AnonD-1058356
              • mxH
              • 20 Jul 2022

              Shadocx, 20 Jul 2022I'm pretty sure he mentioned the Google Pixel, just be... moreidrc about you

                89$ for the OLED screen

                But it'll cost $200 or more for a repair

                  [deleted post]I'm pretty sure he mentioned the Google Pixel, just because you're commenting as anonymous, doesn't mean you should go full retard.

                    • S
                    • Street Puppy
                    • 0p}
                    • 20 Jul 2022

                    [deleted post]Xiaomi users always attack other people.
                    Mainly those that like iphone, xperia and galaxy.

                      • ?
                      • Anonymous
                      • Ljq
                      • 20 Jul 2022

                      So much for the argument that their profit margins are slim to non existent and that's why they need to use ads to recover costs. They're just shady, simple as that.

                        • D
                        • AnonD-1058351
                        • fCZ
                        • 20 Jul 2022

                        [deleted post]That is reality 😒

                          • D
                          • AnonD-1058351
                          • fCZ
                          • 20 Jul 2022

                          [deleted post]The details level of the pixel photo is higher than mi 11 ultra even dynamic range too 😒

                            • D
                            • AnonD-1058351
                            • fCZ
                            • 20 Jul 2022

                            Anonymous, 20 Jul 2022Even pro camera will do it. Despite much more DR than mobi... moreLarge sensor doesn’t need image staking to restore highlight or remove noises 😒.

                              • ?
                              • Anonymous
                              • 8N3
                              • 20 Jul 2022

                              [deleted post]But not full of chinese pieces.

                              Xiaominions cant accept iphone has higher price (higher than necessary obviously) because hardware costs more than chinese phones.

                              Cry an ocean !!

                                • ?
                                • Anonymous
                                • 8N3
                                • 20 Jul 2022

                                AnonD-1058351, 20 Jul 2022Now I understand why there’s still blowing out highlights d... moreEven pro camera will do it. Despite much more DR than mobile sensors.
                                That is why so many phones stack frames and underexpose subject to preserve sky.

                                  • ?
                                  • Anonymous
                                  • 8N3
                                  • 20 Jul 2022

                                  Judging by the thickness, Casing/Waterproofing is about $35-40.
                                  Xiaomi skipps on 99,99% of the devices by own choice.
                                  All phones sold for more than $200 should have at least IP67. No matter the brand.

                                    • ?
                                    • Anonymous
                                    • 8N3
                                    • 20 Jul 2022

                                    $58 cheaper than iphone 13 pro 256GB.

                                    Now people can see chinese phones are cheaper to make. And reading specs does not give you idea of how much phone can cost.

                                      • D
                                      • AnonD-1058351
                                      • fCZ
                                      • 20 Jul 2022

                                      Now I understand why there’s still blowing out highlights despite being an 1” sensor 🤔. Google pixel phone still has best dynamic range despite being a small sensor than this phone.