Canalys: Apple tops European smartphone market in Q4 as rebound approaches

20 February 2024
Apple is number 1 for Q4, but Samsung keeps the top position for the fiscal year.

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-Trix-, 21 Feb 2024https://m.gsmarena.com/counterpoint_apple_had_7_of_the_10_b... moreThey were in Q2.
Samsung has advantage in the first quarters and Apple has advantage in the last quarters most of time.

    Anders, 20 Feb 2024I've only ever used android my whole life. But that wi... moreI see, but Samsung is the only brand out fo those 3 who still sells a lot and still competes with Apple.
    As far as I'm writing this on late November 2024, in Europe the competition between Samsung and Apple is rigged, they have no more than 2-3% of market share of difference.
    In North America Apple still dominates but Samsung isn't to far behind, in South Korea Samsung dominates.

      • ?
      • Anonymous
      • X5u
      • 23 Feb 2024

      -Trix-, 21 Feb 2024Sorry but people have voted with their wallets, Galaxy Fold... moreHow about in the last 13 years? We're all iphones flop?

        [deleted post]"For the complete year of 2023, the total sales of foldable smartphones are expected to reach 15.8 million units"

        C'mon that's hardly nothing for a whole year and is nothing significant, that's a very low performance knowing very big brand like Samsung is included.

          LoneOwl, 21 Feb 2024Since you apparently dont understand sarcasm/irony, name me... moreSince when 15 and 15 plus are their flagship models? Who is talking about sarcasm?

            gsmguru, 21 Feb 2024Tons of Android has 6 gigs of RAM for vanilla models, even ... moreSince you apparently dont understand sarcasm/irony, name me 1 android flagship in 2024 that has a 60hz display and 6gb of ram like the latest Iphone 15/plus.

              Anonymous, 21 Feb 2024No need to compare, mediocre phone pro max on the lower pri... morehttps://m.gsmarena.com/counterpoint_apple_had_7_of_the_10_bestselling_smartphones_in_2023-news-61694.php#

              Where is Samsung high-end phones 🤔

                Anonymous, 21 Feb 2024Millions of units sold is still an achievement considering ... moreSorry but people have voted with their wallets, Galaxy Fold is flop. iPhone is huge hit and that's why Apple was able to outsell Samsung all phones last year 😉

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                  • Anonymous
                  • 6cb
                  • 21 Feb 2024

                  -Trix-, 21 Feb 2024I get the picture, people don't see Galaxy Fold worth ... moreNo need to compare, mediocre phone pro max on the lower price category than Z Fold.

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                    • Anonymous
                    • 6cb
                    • 21 Feb 2024

                    -Trix-, 21 Feb 2024I just checked, Galaxy fold 5 currently cost 1549e. No-one ... moreMediocre phone pro max also get discount from what i see from internet, and its still cheaper than Z Fold.

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                      • Anonymous
                      • 6cb
                      • 21 Feb 2024

                      -Trix-, 21 Feb 2024Android boy reality, real reality "Last year, Samsung ... moreMillions of units sold is still an achievement considering the fact that the most expensives mediocre iphone series is still cheaper than base model of Z Fold.

                      I also would not blame porsche for selling fewer number of cars than toyota.


                        Anonymous, 21 Feb 2024Nope. I was right. Just accept the fact than Z Fold is more... moreI just checked, Galaxy fold 5 currently cost 1549e. No-one is buying those so the phone is already heavily discounted 😆

                        Feel sorry for people who paid the full price when the price is so much lower after such a short period of time.

                          Anonymous, 21 Feb 2024Iphone pro has bigger number of units sold than Z Fold. ... moreI get the picture, people don't see Galaxy Fold worth of price, end of story

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                            • Anonymous
                            • 6cb
                            • 21 Feb 2024

                            -Trix-, 21 Feb 2024Wrong! Majority of sales in that price range is owned by 15... moreNope. I was right. Just accept the fact than Z Fold is more expensive than mediocre phone from Apple.

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                              • Anonymous
                              • 6cb
                              • 21 Feb 2024

                              -Trix-, 21 Feb 2024Then why Fold sells so poorly? 😆 pretty sure 1TB 15 Pro Max... moreIphone pro has bigger number of units sold than Z Fold.

                              Also, toyota car has bigger number of cars sold than porsches.

                              Do you get the picture?

                              Like what i said before, by giving Z Fold similar starting price as base model iphone pro, Z Fold definitely gives greater value than mediocre old tech phone from Apple.

                                Anonymous, 21 Feb 2024Still doesnt change the fact that samsung has 95% marketsha... moreWrong! Majority of sales in that price range is owned by 15 Pro Max 1TB.

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                                  • Anonymous
                                  • 6cb
                                  • 21 Feb 2024

                                  NOK6600, 21 Feb 20241700 ? you mean the Z Fold 🤣🤣 ? Z fold sales was another... moreStill doesnt change the fact that samsung has 95% marketshare for phones above 1700Euro.

                                  Samsung 1 - 0 Apple 👍

                                    -Trix-, 21 Feb 2024"Source trust me apple bot. The sales of the overall f... moreReally low growth expected for this year

                                    "TrendForce reports that global shipments of foldable phones reached 15.9 million units in 2023, marking a 25% YoY increase and accounting for approximately 1.4% of the overall smartphone market. In 2024, shipments are expected to rise to about 17.7 million units, growing by 11% and slightly increasing the market share to 1.5%. However, this growth rate remains below market expectations, with the segment’s share predicted to exceed 2% only by 2025."

                                    Years ago market expected foldable sales to already be like over 30 millions. It just shows how very few actually wants foldable phone and i'm not surprised by that.

                                      gsmguru, 21 Feb 2024Source trust me apple bot. The sales of the overall foldabl... more"Source trust me apple bot. The sales of the overall foldable market increased significantly last year"

                                      significantly? 😆 it grew max few millions. Well of course when the sales are already very very low someone could say the growth was significant 😆

                                      "Major smartphone manufacturers, with the exception of Apple, are increasingly investing in foldable smartphones, but these models still barely exceed 1% of all smartphone sales almost five years after their launch, reports the Financial Times.

                                      Counterpoint Research estimates that only about 16 million foldable devices have been sold this year, representing only 1.3% of the total smartphone market. High prices, concerns about the reliability and utility of foldable smartphones are significant deterrents for consumers."

                                        LoneOwl, 21 Feb 2024Yeah, Apple is really trying to copy Android. Thats why ... moreTons of Android has 6 gigs of RAM for vanilla models, even with 60hz displays. Type c is another aspect. What about the OLED screen and the latest software integration? Come out of under the rock.

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