Samsung trolls Apple with "UnCrush" video, responding to controversial iPad Pro ad

16 May 2024
Will the badly-received Apple ad make you buy a Galaxy Tab instead?

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While Apple's ad was easily one of the worst I've seen in recent years in a tech space - This particular ad by Samsung is very mundane and lacks any creativity whatsoever (Also, how is the guitar that utterly crushed by the press somehow looking perfectly usable in this video? It's so contradictory).

I don't think this would sway anyone who was looking forward to get the new iPad Pro into Tab S9 series, I'm afraid.

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    • Anonymous
    • 70d
    • 16 May 2024

    Anders, 16 May 2024Go into your local city/town square and ask 100 people &quo... morePeople may talk or may not talk about it offline. My point is that people who use the Internet are as real as people who don't use the Internet. Also, a tiny minority of people isn't less or more important than the others.

      • ?
      • Anonymous
      • Ib5
      • 16 May 2024

      I'd rather wait for Samsung Tab S10 Ultra.

        Samsung should really stop looking up to Apple with these silly Apple troll ads. Everyone knows you diss the ones you want to become.

          • H
          • Honk
          • Nxb
          • 16 May 2024

          Anyone find it a bit hypocritical it ends with "With Galaxy AI"?

            Anonymous, 16 May 2024People who use the Internet are real people who live in the... moreGo into your local city/town square and ask 100 people "what do you think of Apples crush advert?"

            You'll get 100 answers of "what..?"

            It's an online only problem in that it's only a tiny minority of people who were offended by the advert. But because this is the internet, and it's 2024, a tiny minority of permanently offended D-bags get a disproportionate amount of attention.

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              • Anonymous
              • 70d
              • 16 May 2024

              Anders, 16 May 2024Some people felt it was an attack on creativity. This is an... morePeople who use the Internet are real people who live in the real world.

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                • Lonteku
                • xjH
                • 16 May 2024

                No others brands like stalker like Samsung. Samsung like hard die Korean kpop fans. They always wanna know what iphone doing. I mean did u saw oppo, vivo, moto , Sony ,etc doing what Samsung did ( bashing and trolling ) apple?

                  Samsung paid thousands of dollars to troll

                  Wrong priorities of you ask me

                    therealcasco, 16 May 2024Can someone explain to me what was wrong about Apple Ad? I ... moreIt's not objectively wrong

                    Why some where offended is because many of the pieces were iconic pieces of art etc and some find it offensive to depict destruction of them

                    Just a cultural thing , try to break spaghetti with your arms before boiling it in Italy and see what happens

                    Or try giving cash in hand to a Japanese cashier

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                      • Anonymous
                      • sne
                      • 16 May 2024

                      Samsung’s ad is badass, i like it!
                      Technology is supposed to aid humanity not crush it! 😤

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                        • Anonymous
                        • Kis
                        • 16 May 2024

                        Anonymous, 16 May 2024and yet you blindly follow whatever they do first (headphon... moreLet see how long it needs for Apple to copy the notch of Samsung S Tab Ultra and copy the AI features on tablet🤭

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                          • Anonymous
                          • 0Qi
                          • 16 May 2024

                          Smart things, 16 May 2024Samsung troll apple😱😱😱😱 meanwhile, samshut still follow app... more100%. Samsung is the biggest clown in the smartphone sector. ended up buying an s23u cause of a crazy offer but it'll be the last time.

                            This is the first time I'm with Apple. This ad is genius

                              Samsung, leave Apple bashing to certified professionals. (cit.)

                                Samsung troll apple😱😱😱😱 meanwhile, samshut still follow apple, Samsung troll apple no charger in box, next Samsung no charger in box😂😂😌😌 samshut now flat screen and box design😌😌😌, samshut fanboi act like rich costumer 😂😂😂, very like jbl fanboi always cry after competitors better than jbl product

                                  I remember when Samsung released an advert trolling Apple for not having a headphone jack or microSD. Then Samsung removed both of those things on their flagships too.

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                                    • Anonymous
                                    • 05e
                                    • 16 May 2024

                                    therealcasco, 16 May 2024Can someone explain to me what was wrong about Apple Ad? I ... moreI mean, you'd have to work at Apple's blinkers equipped PR department to not see the problem with crushing tools of art and entertainment to sell a closed ecosystem.

                                    Regarding GSMA's question if Samsung's ad is somehow worse (huh?), the intent isn't so much to capitalise directly on Apple's narrowminded globalism, it is more there to jolt the memory of people who might have forgotten last week's news in the social media spam.

                                      therealcasco, 16 May 2024Can someone explain to me what was wrong about Apple Ad? I ... moreSome people felt it was an attack on creativity. This is an online only problem though. Outside in the real world, no one even knows the advert exists.

                                        Can someone explain to me what was wrong about Apple Ad? I watch it like 3 times trying to find what they are so much talking about it being wrong and still nothing

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