Sony reveals new display tech with individual RGB LED control

14 March 2025
The new tech challenges OLED panels in some aspects.

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vik457, 14 Mar 2025MicroLED with extra stepsThis is miniLED still.

    IpsDisplay, 14 Mar 2025Once the leds in backlight gets small enough to near per pi... moreProcessing won't be a problem at least not for displays upto 4k @60fps or Hz as of today.

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      • Anonymous
      • raN
      • 14 Mar 2025

      Anonymous, 14 Mar 2025Will this new Sony display tech cause eyeball cancer like w... moreJust use glass with blue light block and use the tv or otger divice in cinema mode/ reeding mode and stop long period loiking for screens

        nope, 14 Mar 2025it will not, brightness might get a boost, colors and contr... moreYes it will not exactly reach it

        But can it it VIRTUALLY reach it?

        Can it reach appoint where from the human eye it's indistinguishable?

        What is the bare minimum point where even if the numbers on paper is off the practical consumption feels the same ?

        When will it reach the point of our eyes "clipping" the excess info

          notafanboy, 14 Mar 2025Who is paying him?No one, that's why he has the time to write an essay 😂

            jiyen235, 14 Mar 2025This is something that others are using as well, Hisense an... moreToo many details but a lack of basic understanding. Sony's full array of local dimming zones can control light sources as the oled or microled. This is a years old tech.

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              • Anonymous
              • 4NS
              • 14 Mar 2025

              Anonymous, 14 Mar 2025Will this new Sony display tech cause eyeball cancer like w... moreNobody knows this.

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                • Anonymous
                • gDU
                • 14 Mar 2025

                Will this new Sony display tech cause eyeball cancer like what OLED tech does?
                Everybody knows OLED is bad for the eyes.

                  Anonymous, 14 Mar 2025How much are you getting paid to post here?Who is paying him?

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                    • Anonymous
                    • Ibx
                    • 14 Mar 2025

                    jiyen235, 14 Mar 2025This is something that others are using as well, Hisense an... moreHow much are you getting paid to post here?

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                      • Anonymous
                      • 0p}
                      • 14 Mar 2025

                      jiyen235, 14 Mar 2025This is something that others are using as well, Hisense an... moreSony says something that have data to prove.
                      You : marketing only. Nothing real

                      Chinese company claims something about tech they did not create, but bought.
                      You : 😍, everything is oure truth of universe.

                      Imx888 ( LYT 800) has 80% of FWC compared to 1". That is more than what 1/1.2" has.
                      When imx888 ( and its variant LYT T808) , has less than half of 1" size.

                      It is not marketing, it is lab data.. It is 2x more than imx789 that has same size, shape and resolution.
                      Mass production was over 1 year after its announcement.

                      Anyway, highly doubt you even know what fwc is.

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                        • nope
                        • SbJ
                        • 14 Mar 2025

                        IpsDisplay, 14 Mar 2025Once the leds in backlight gets small enough to near per pi... moreit will not, brightness might get a boost, colors and contrast as well, but the response time especially with FALD and for game is gonna be the same. LCD will never reach motion resolution of an oled

                          This is something that others are using as well, Hisense and Samsung have it but as always, Samsung has to do something shady! They're using these RGB LEDs/RGB MiniLEDs yet marketing it as MicroLED, which we all know to be COMPLETELY DIFFERENT. MicroLED is per pixel light control like OLED whereas MiniLEDs have small (yet comparatively MASSIVE) individual LEDs, typically hovering around the 500-1000 zone mark rn compared to the 8 million zones that a MicroLED has.

                          Anyways, rant aside, this new display tech's main king is gonna be Sony, as always. Their TVs have the best processing, be it OLED or LED. Even with a lower zone count the Sony will be superior to Hisense, TCL or Samsung, due to their immense control of each of the dimming zones. Excited to see this but in no way whatsoever is this going to match OLED, let alone beat it. Last year they said the same thing about the Bravia 9 and now they're acting like the Bravia 9's tech is ancient.

                          Don't get fooled by marketing speak. I don't get why Sony always makes these bogus claims, they claim the 1/1.35" Exmor is as good as a 1 incher and they claim these MiniLED TVs are on par/better than OLEDs. Why must they make such misleading claims? Actual enthusiasts know the truth and no normie is going to care anyways so they just hurt their own image. They're the market leader of phone sensors and TV in terms of quality yet they have to keep being shady. That's just sad.

                            I wonder how this tech implements PWM

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                              • Lister
                              • pLd
                              • 14 Mar 2025

                              Sony innovating again.

                                IpsDisplay, 14 Mar 2025Once the leds in backlight gets small enough to near per pi... moreMicroLED with extra steps

                                  Once the leds in backlight gets small enough to near per pixel like OLED

                                  Then the picture quality will be virtually the same without any burn in draw back

                                  The bottleneck will probably be just processing power for the backlit control

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                                    • Anonymous
                                    • E5h
                                    • 14 Mar 2025

                                    If it fixes the same type of burin OLEDs have, then I would love to see desktop monitors with this tech.

                                    Otherwise no interest because OLED is already a thing.

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                                      • AnonD-1195041
                                      • CbF
                                      • 14 Mar 2025

                                      Another Bravia.