Nothing and Qualcomm announce partnership

Nothing products will use Qualcomm’s Snapdragon platforms as the two companies enter a strategic partnership. Future Nothing products will make use of the Snapdragon chips and audio platforms for its ecosystem of products. In addition, Nothing announced it received $50 million in Series A extension investments.

The successful launch of our first product, ear (1), proved that there is room for a new challenger brand to emerge and disrupt today’s sea of sameness. Users deserve better products that are simpler to use, accessible, yet look amazing. Seamless connectivity is paramount to achieving our vision of a future without barriers between people and technology. We look forward to working alongside Qualcomm Technologies and our strategic investors to achieve Nothing’s next phase of growth. – Carl Pei (Nothing CEO and co-founder)

The London-based brand also disclosed it has managed to ship over 100,000 of its ear (1) TWS earphones globally just two months after their launch. Qualcomm recently unveiled its AptX Lossless Bluetooth audio codec which will probably be supported in the next iteration of Nothing earbuds. It remains to be seen what other products Nothing has planned.

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