Samsung beats Apple to top PC market in Brazil

Himanshu, 18 July, 2016

Samsung has become the top PC vendor in Brazil, overtaking Apple and Dell, according to an annual survey conducted by Brazilian newspaper O Estado de S. Paulo. The iPhone maker had to settle for the second spot.

Last year, Apple lead the PC market in the South American country, with both Samsung and Dell coming in at the second spot. It's worth mentioning that Samsung's increase in Brazilian PC market share comes even as both local and global PC markets have been going down.

According to officials at the South Korean company, it was their aggressive marketing that primarily helped them achieve the top spot.

Via

Samsung Apple

Reader comments

eAureliano
22 Jul 2016
JqL

This is because of price. In Brazil, Apple's product cost 2x the value. One example, Apple Mac Air 13", i5 1.6GHz, 128GB, 4GB. US: $ 899,00, convert to R$ 2955,00 Price with tax, R$ 7.799,00 ($ 2372,68) (Apple Brazil) Samsung's, ...

Anonym
19 Jul 2016
hbE

Dude, Sony sold their computers division and Vaio brand to someone else. Whatever you are seeing is either: - Really old stock. - NOT SONY, just Vaio.