Samsung sold 5 million Galaxy A phones in India in just 70 days
Just 40 days after the new Galaxy A series became in India, Samsung reported that it has sold 2 million units. Now, 30 days later, that number has more than doubled to a total of 5 million units. The Chief Marketing Officer of Samsung India spoke with Reuters, saying that this generated a revenue north of $1 billion.
Samsung reportedly expects the revenue for the fiscal year 2019 to reach $4 billion. Considering that Samsung’s revenue in India for the fiscal 2018 (which ended in March) was $5.3 billion, it seems that Samsung expects most of its sales to be generated by the new Galaxy A lines.
The new A-phones range in price from INR 5,300 ($75) to INR 29,000 ($410). Going by the numbers above, the average selling price over the first 70 days was INR 14,000 ($200).
Samsung claims it had 77% market share in India’s premium segment, which it defines as INR 30,000+. However, it is facing strong competition from Xiaomi and Oppo in the lower segments of the market. Based on data from Counterpoint, during the quarter ending in March Samsung shipped 23% of all smartphones in the country.
The figures available from both parties aren't directly comparable and thus not enough to safely conclude that either series sold significantly more than the other.
- 17 May 2019
Do you understand what it takes to build phones like the flagships every year Samsung launches? R & D takes a lot of money. How long do you think these Chinese manufacturers will survive? If you look closely, they are also increasing their prices...
- 16 May 2019
Depends on the region I believe. But honestly the two chips are extremely close in performance that you will notice differences in benchmarks only.
- 16 May 2019