HMD teases its first self-branded smartphones

27 February 2024
One of HMD's upcoming smartphones may feature a 108MP main camera.

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  • 29 Feb 2024

CurlyBlonde, 29 Feb 2024Shame on HMD for running the Nokia name to the ground and m... moreThe only thing that keeps Nokia alive, is that their low ends are significantly of better quality, compared to likes of Samsung, Xiaomi, BBK etc. They wouldn't bend in a back pocket of those careless third world people. And those phones don't break that easily from a slight drop, unlike an Apple phone or a low end Samsung with a glossy plastic display that shatters from the first bump.

Most of the Nokia users are from third world countries, that bought Nokia phones due to lack of options in the low end segment after import limits from government restrictions, poor value-for-money from Chinese low ends, Samsung etc, lack of software support and after sales services from other brands for low end devices and consistent inflation of smartphones from retailers.

You can definitely get much better phones at twice or more than that, since you can likely afford a better phone. But for low ends, I'm yet to see any brand coming close to Nokia in terms of user experience and reliability. I wouldn't go too far to defend Nokia's low ends, but instead, I'd rather praise them for what they're good at, and criticize them for what they need to improve on.

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    • 29 Feb 2024

    Mobilemaster, 28 Feb 2024I wonder why the original Nokia doesn't want to come b... moreNokia mobile (notice how I used the trade name instead of the company name) is the closest thing to Nokia making phones again. The company itself was dying from the catastrophic decisions and ignorance of the key people.

    Managing with a bare minimum amount of resources, is what both Nokia mobile and Nokia can do. If they can't keep up with the competition, they need to do something to stand out.

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      • 29 Feb 2024

      Subramanian CN, 28 Feb 2024Things which seem unpleasant to you need not be unpleasant ... moreI'd rather call that "criticism" instead of hate, because "hate" is constructed by ignorance, and criticism helps a brand to improve from their mistakes

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        • 29 Feb 2024

        Solun1, 27 Feb 2024What will they bring that the other 50 manufacturers don�... moreOnly the aluminium middle frame, I believe

          Shame on HMD for running the Nokia name to the ground and making zoomers think Nokia was landfill even back in the day.
          Thank God to GSMarena & "vintage phone" reviewers on YouTube for their review repository and catalog that showcases the greatness of the name back in the day.
          And for that, HMD shall forever remain the cheap & nasty device you avoid and disregard , regardless of their efforts in branding and marketing.
          You , HMD, only exists so that carriers can entice people with free smartphones on a new contract , only to leave them disappointed by your quality and offered experience.
          Into the trash it goes along with it's 108 mpx camera.

            Zorvani, 28 Feb 2024Selling under name of nokia was much easier bc of it's... moreThings which seem unpleasant to you need not be unpleasant to everyone. Also, there should be some to hate HMD and their devices without which other mobile manufacturers can't survive.

              .alpha, 28 Feb 2024So Barbie, Nokia, and HMD. They adapted Xiaomi's multi... moreHi, for your information HMD is not adopting a multi brand strategy. Their license with NOKIA Corp., will expire soon and I think that they aren't interested in renewing it. Hence, they are making their moves to establish their own brand "HMD". Still, it is said that their feature phones will carry the brand name NOKIA until the license's life. Also, there MIGHT be some Android phones in the brand name NOKIA as per the wish of HMD. As far as I am concerned, personally, I don't believe in Brand Names. I just only believe in the quality of the end product. If HMD releases devices to my taste, I will definitely go for it just for the bloat free software experience they provide. I just don't care about the Brand of pen I use but, rather I always care about what I write with it.

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                • 28 Feb 2024

                johnh3, 28 Feb 2024HMD Global run the Nokia brand to the ground. So I have not... moreGosh you really don't have a clue do you

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                  • 28 Feb 2024

                  johnh3, 28 Feb 2024HMD Global run the Nokia brand to the ground. So I have not... moreMy friend, you must be living under a rock with a keyboard and internet connection, because nothing you say is true.

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                    • 28 Feb 2024

                    Subramanian CN, 28 Feb 2024Welcome HMD to the real playground. You are making the wise... moreAgreed. The budget pixel experience is what they need to target.

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                      • .alpha
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                      • 28 Feb 2024

                      So Barbie, Nokia, and HMD. They adapted Xiaomi's multi-brand strategy but ships 1/1000th the volume

                        Anonymous, 28 Feb 2024Rebranding because their 2016-2026 contract with Nokia is e... moreIf you read a not so old article from gsma, you would understand. Hmd have killed the name they ruined. So nothing new from hmd is branded other than hmd.

                          Selling under name of nokia was much easier bc of it's history, the name HMD sounds like a disease or a virus. Phone market is boring these days because phones are same as they were before and they are short term products. Even a fraud like AI couldn't bring enough excitement to the market. Now they are gonna sell under this senseless name.

                            Welcome HMD to the real playground. You are making the wise move. The point is not about flagships anymore. People don't have that kind of money to expend on flagship devices because, of inflation and reduction in their disposable income and people who have deep pockets would definitely choose Apple, Pixel or Samsung flagship devices. The only way to create your own market is by introducing good budget devices with a single SONY 12 MP wide camera on the back and front (just like old Pixel devices) with good FHD LCD displays. Moreover, provide all most all sensors with at least 8GB of RAM and 128 GB of internal storage with a good Qualcomm SOC. Please don't go for the mediocre 108 MP camera. The quality of your bloat free software and the other features which I have stated would speak for itself on the long run. No one has understood that NOKIA is just a brand name which is just used for marketing purposes and the quality of mobiles manufactured by you is not driven by the brand name NOKIA. Wishing you Good Luck as always. I always wanted you to be the best at all times just for the software experience you provide though I never provided good reviews about your product at anytime and hope you would gracefully accept the reasons behind it. Wishing you GOOD LUCK again.

                              I wonder why the original Nokia doesn't want to come back? Nokia was a legend, and they are still loved in many countries especially in Asia.

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                                • 28 Feb 2024

                                Anonymous, 28 Feb 2024Chinese vivo and chinese made HMD are both equally bad phon... moreYou couldn't be more wrong about that

                                Chinese phones are not of bad quality at all. The quality is improved a lot over the years, I'm using a moto, a oneplus since a decade, they're still running. Recently got a Xiaomi (poco) and maybe my next phone will also be a chinese brand

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                                  • 28 Feb 2024

                                  Anton el .PAPI, 27 Feb 2024Someone please put HMD to sleep, it has already done enough... moreIf a huawei could make a bad phone, why not with HMD?

                                  In fact, HMD and Huawei both equally made bad phones.

                                  But huawei is worse, because it still uses 10nm chip on its latest flagship.

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                                    • 28 Feb 2024

                                    Remy-, 27 Feb 2024coming soon to an e-waste bin near youHMD and chinese brand are equally bad btw.

                                    No need to act like HMD is worse.
                                    No no no. Both HMD and chinese brand are worse phone.

                                    Remember that.

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                                      • Anonymous
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                                      • 28 Feb 2024

                                      DarlingYext, 27 Feb 2024Thanks, I'll be on the lookout if I ever want to tortu... moreChinese vivo and chinese made HMD are both equally bad phones.

                                      No need to act like you have better phone but actually not.

                                      Vivo (and other chinese phone) is bad inferior phone.

                                      Stop acting like you had iPhone or Samsung.

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                                        • 28 Feb 2024

                                        Right now, in February 2024, HMD have teased a phone which they will announce in July 2024 and it will be available for sale later by September / October 2024. After the launch of Android 15, they will launch their phone with Android 14 pre-installed and it will get only 2 years of OS updates and 3 years of security updates. Typical HMD.

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