Apple thinks 128GB is "lots of storage"

19 March 2024
A new video ad for the iPhone 15 is all about storing photos on your device.

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  • N
  • NCB
  • 3@G
  • 19 Mar 2024

128 gigs is not enough at all This is absurd
Downloading few movies your storage start to deplete
So go for at least double with it

    • V
    • Vncube
    • Ea7
    • 19 Mar 2024

    Me watching the video with my 128 GB phone expanded with a 256 GB mSD card and 15 GB Google Storage: "Hmmmm yes indeed"

      My goodness that was a terrible ad!!! gone are the day when Apple used to make great ads. This sucks! The ads are as bad as the company has become. RIP Steve, RIP apple. Now it's IBM Tim Apple....soulless

        • N
        • Nil
        • 2Bj
        • 19 Mar 2024

        Not at all enough

          • ?
          • Anonymous
          • gIQ
          • 19 Mar 2024

          128GB was not enough on my iPhone 7 after just a few years, 4000 photos, some music, a few big apps and it was 100GB full. That was years ago, now imagine this in 2024.

            Sure it is lots, because you want your beloved "customers" to subscribe to iCloud. Yay for more money incoming to Apple :)

              • ?
              • Anonymous
              • tEZ
              • 19 Mar 2024

              Its enough if that 128gb is exclusively for photo and video, but that 128gb is shared with everything. If you install couple of app and game and you will only have less than half of that

                • D
                • DBS
                • s0h
                • 19 Mar 2024

                And that incompetent oaf that runs Samsung no doubt agrees or Galaxies wouldn't come with the same pathetic storage offerings and without something as basic as expandable storage.

                128GB is only good if you do NOT use your camera. Or intend to have any media whatsoever stored on the phone.
                It's perfectly acceptable if, like Sony (or Samsung back when ir was properly run), you also offer expandable storage.
                Unacceptable if you don't.

                And the "ubiquitous cloud storage" is not a valid excuse. Many people - myself included - do NOT want their photos on some cloud.

                  People belive in what APPLE or OTHER COMPANIES want. Actually THEY make people think what THEY want, THEY shape peopls life.

                    • X
                    • XCIV
                    • gN%
                    • 19 Mar 2024

                    If I'm buying a ₹130000 phone then I'll definitely expect it to come with minimum 256gb of storage.

                      Anonymous, 19 Mar 2024😳 never happened to me. Not even a single notification. You... moreMust be region depedant or model cuz i had a iPhone 11 Pro, every now and then the phone sent me notifications to buy icloud for storage (even when its not full).

                        • ?
                        • Anonymous
                        • YUU
                        • 19 Mar 2024

                        GAMIR3DH, 19 Mar 2024Apple as always making the best ads. But this is like sayi... more😳 never happened to me. Not even a single notification. You people are funny 🤨

                          • ?
                          • Anonymous
                          • wri
                          • 19 Mar 2024

                          I believe it is more than enough storage if they only browser instagram/tiktok and only saves some mirror selfie photos during visit of toilets. 🤣

                            • ?
                            • Anonymous
                            • 0p}
                            • 19 Mar 2024

                            Anonymous, 19 Mar 2024Apple also thinks removing headphone jack is courage and en... moreYes, and they'll only replace your battery if they determine that it's faulty and they'll take 2 weeks to do it.

                              • M
                              • Maria
                              • sEB
                              • 19 Mar 2024

                              I feel that this adv is only an undirect message from Apple, to the users or the potential users to buy more storage capacities.

                                and the common people eat it up, pay hundreds of dollars a year for icloud and google drive. I've gotta give it to Apple man, as someone who studies business, they're like THE GOAT. Every move is meticulous and anti-consumer yet consumers eat it up and Apple ends up profiting.

                                  if u apple think 128GB is enough, talking HDR videos and pics itself consumes more GB. moreover apps take part of your data, and finally u are left with very little of space.

                                    • ?
                                    • Anonymous
                                    • sxs
                                    • 19 Mar 2024

                                    they want you to pay for icloud for the base model
                                    or want you pay for an overprice extra storage

                                      • M
                                      • Michael
                                      • rFe
                                      • 19 Mar 2024

                                      Recently, My storage is occupied by App Data.
                                      Although I use cloud storage, I can't manager date in 128GB.

                                        Tim Cook probably:

                                        “60Hz is enough for our fans.
                                        You don't need 120Hz, larger storage, larger RAM or telephoto lens. It's all yours for just $900”