Tim Cook talks about new iPhones and company strategy in interview

20 September, 2013
Joined by Craig Federighi and Jony Ive, the trio also talk about the competitors, particularly Nokia.

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  • ?
  • Anonymous
  • 7sk
  • 20 Sep 2013

Arrogant individuals who lack innovation.

    • B
    • Big_Dikh
    • uSN
    • 20 Sep 2013

    Tim Cook is traveling between reality and dreams..

    Hey wake up... Apple running out of ideas.

    Most of the iphone 5 owners said that there are only

    small changes and its useless to upgrade to Iphone 5S.

    That's the fact.

      • D
      • AnonD-125192
      • KI3
      • 20 Sep 2013

      AnonD-114717, 20 Sep 2013Nokia is just held back by its rather limited WP8 otherwise... morei agree. i always wanted to have nokia phone, and i had many of them, am now a samsung user while still having plenty of nokia phones like 6630. 6233, n95, 6270 and a few more, and if nokia phones were into android OS, i would have gone for both samsung and nokia. samsung for features which they kinda attract me, to my liking. and nokia for the best quality a phone can provide you with.

        • D
        • AnonD-181745
        • syt
        • 20 Sep 2013

        I want other companies to make better designs and their own stable OS......and save us from these higher profit reapers.... and from nowhere going "android".... if they dont do so... i will stick to apple.

          • w
          • wekekek
          • PSv
          • 20 Sep 2013

          death by no innovation... lol

            • ?
            • Anonymous
            • IWT
            • 20 Sep 2013

            Ha.. They accept they are here for big bucks and big profits. Creating a cheaper iPhone that is not cold at a cheap price.

            And while they are accepting 'not to innovate is to die', after Jobs i really don't see much innovation.

              • s
              • swift from bdm
              • mCN
              • 20 Sep 2013

              no thats not the strategy at all. they discontinued the 5 and introduced the 5c as a replacement. it doesnt take a genius to figure out why.
              iphone 5 sales slumped due to a high number of customers choosing to upgrade to the 4 or 4s because it was cheaper to do so without making that many sacrifices internally.

              Now to avoid a repeat of this, they discontinue the 5 qnd replace it with an identical twin (but dressed in plastic) naturally anybody upgrading from the 5, 4s or 4 will not want to upgrade to a plastic phone, especially after owning a nicely crafted metal one.

              Thus meaning iphone 5s sales are gonna increase dramatically.

              not being funny but has anybody used GSM's compare tool and put the 5 next to the 5s? Hardly a change and yet so many uneducated fanboys think its the best thing since sliced bread...
              OPEN YOUR EYES PEOPLE

                • d
                • diamond
                • N9@
                • 20 Sep 2013

                Nokia dead? Huh
                This guy obviously doesn't know about Nokias market share in India, some parts of Europe and in countries like Nigeria where Nokia is king.
                And yes "to not innovate is to die", hope that doesn't come back to hunt him

                  • D
                  • AnonD-77892
                  • t7X
                  • 20 Sep 2013

                  iPhone is great! even I'm a Nokia Fan, Apple product is much better for me

                    • D
                    • AnonD-114717
                    • vGr
                    • 20 Sep 2013

                    Nokia is just held back by its rather limited WP8 otherwise innovation is nokia's forte.