Apple is reportedly working on AR bonus content for its Apple TV+ shows
Bloomberg reports that Apple is preparing to add Augmented Reality (AR) content that ties into shows from its Apple TV+ streaming service. This is intended to both help keep subscribers around and to lay the groundwork for the AR headset that the company is allegedly preparing for a 2022 launch.
The new feature will allow fans to view characters, objects and locations from their favorite shows, e.g. a moon-walking scene from For All Mankind using an iPad or iPhone with AR capabilities.
This is apparently intended to be bonus content rather than something you watch in sync with the show. Apple allegedly has more additional content to bolster its shows, including podcasts about them.
A still from Season 2 of For All MankindThe AR feature was originally planned for later this year, likely timed with the launch of the iPhone 12 (some of which are said to feature LiDAR like the iPad Pros). This is also when the free subscriptions people got will start expiring (Apple gave people 1 year free when buying an iPhone or iPad).
However, the pandemic delayed the software development and film production needed for the feature, so the launch was pushed back for 2021.
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Reader comments
- moiwithispoon
- 27 Aug 2020
- KiT
What?...... apple tv+ and iTunes store are a different entities. You can stream any movies/show that are originally released for apple tv+. Other shows and movies which are not meant for apple tv+, of course you have to buy or rent from the itunes st...
- Fayth
- 27 Aug 2020
- Mdt
I just clicked the free 7 days trial I thought once I subscribe, I can watch everything Apple TV+ contents for free apparently I still have to buy/rent to watch those movies :D
- Anonymous
- 26 Aug 2020
- gKA
apple working thats some funny joke mean foxcon working 😂