HTC has finally found a new CFO

Victor, 08 June, 2016

It is hardly a secret that HTC is losing money and has been doing so for quite some time. In light of this, there is probably no job at the Taiwanese manufacturer currently more important and vital for its survival than CFO. However, as you can imagine, finding someone to undertake such looking for a whopping two years.

Today, the search is officially over and Peter Shen is now the Chief Financial Officer and Company Spokesperson. He has former experience at Taiwan-based Inotera Memories and HP, which will hopefully prove enough training change HTC's trajectory.

As for his predecessor, Chialin Chang, who you might recognize from past HTC events, he still remains on board and will be running the sales business.

This executive restructure is likely an indication of some major business-wide changes planned for HTC. These are hopefully not overdue as Q1 2016 financial results for the Taiwanese giant are the forth consecutive report of severe financial losses - $148 million over the three month period, to be exact and a whopping 64 percent year-over-year decline in revenue.

Still, with a lot of efforts put towards the HTC Vive and the VR business as a whole, the future still holds hope for HTC. Plus, a good marketing strategy might actually be enough to vastly improve smartphone sales in the future, especially for flagship offers, like the HTC 10, which are generally well received in the industry.

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Reader comments

As a marketing and sales person I have been looking at the HTC phones and others for the past 10 months. I nearly bought another apple which I like though specs could be better but went in the end for the HTC A9. Stunning. People quibble about anythi...

  • AnonD-196007
  • 09 Jun 2016
  • wcg

its actually iPhone copied HTC. please get your facts right bro..

  • Kerkar
  • 09 Jun 2016
  • sUU

There is an idea I would like to share. Htc's sales are declining bcz of their low end specs for higher price. Well that does not mean that they don't make good phones. But here is the deal, why would anyone buy htc phones with low end mediatek pro...

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