Apple's "shot on iPhone" film likely isn't

26 January 2019
You can't produce that sort of footage with an iPhone XS and off-the-shelf accessories.

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  • b
  • bkwan
  • QIN
  • 27 Jan 2019

It's Funny. I have an iPhone XS max, I bought the 512 gb model and gold to boot for luck. Being Chinese and loving my family and Chinese New Year. Knowing very well that I come from a very sentimental family. This commercial bothers me. It makes me wish I never spent the money on this phone. This schmaltzy excuse for an advertisement is too much. My family would fly across the planet to cook me a meal with herbs and spices from back home before making me carry a surprise bucket of sand. The gloves in the video; I believe that a loving caring family member would give me gloves, but not a tortuously heavy pail of sand.
Maybe that's a good Idea. I'm going to 100 day party in a couple of weeks and I will need to bring some Red Eggs, maybe I should pick up a sturdy bucket on the way.

    • D
    • AnonD-811391
    • sEG
    • 27 Jan 2019

    My skepticism was true after all. I knew that Apple could never make it just with the iPhone XS. See this you Apple Fanboys ? They should just say " This was shot on iPhone XS. But, with extra lenses and the help of software editing on a PC/Laptop. " This is why I hate Apple

      • D
      • AnonD-800802
      • vCK
      • 27 Jan 2019

      Alcatel Pixi 3 4.5, 27 Jan 2019Apple have a long way to go before they are in trouble, tho... moreAww don’t ruin the fun for these people..they been spitting the same dribble for years. I sure hope it makes them sleep better at night.

        • D
        • AnonD-800802
        • vCK
        • 27 Jan 2019

        YUKI93, 27 Jan 2019Definitely an oddity claiming to "shot on iPhone" since I s... moreLMFAO hardly an oddity when “shot on an iPhone” tagline has been used for years. In case you been living under a rock, the iPhone camera is still the most widely used camera in the world.

          Syel, 27 Jan 2019What more can you expect from a company that's downfalling lolApple have a long way to go before they are in trouble, though...

            • g
            • g6 user
            • LEi
            • 27 Jan 2019

            @gsmarena it is really sad to see a big company as apple desperate making stuff like this trying to catch buyers attention .... thye have to blame the phone design .. theit phone cameras ar good but no that good.....

              Definitely an oddity claiming to "shot on iPhone" since I see smartphones with far better cameras than the XS.

                Nice!

                  • ?
                  • Anonymous
                  • Kx1
                  • 27 Jan 2019

                  Hotkolbas, 27 Jan 2019Well apple did say that they used an iPhone and had additio... moreEven ugly chick can be cute with enough surgery and make-up. It's fine if they use peripherals every household most likely have tho. it's nonsense using iPhone to shoot footage but with over $100k equipment /software

                    • .
                    • .alpha
                    • q$K
                    • 27 Jan 2019

                    AnonD-794992, 27 Jan 2019and where are the fans now to say that they are proud?every... moreProud of it. It shows with an adapter kit + DSLR lens I can shoot professional 4K quality videos as well

                      • ?
                      • Anonymous
                      • Kx1
                      • 27 Jan 2019

                      AnonD-800802, 26 Jan 2019Lmfao as if Apple in general don’t get bullied enough on th... moreThe truth hurts, right?

                        • L
                        • Lalala-land vilager
                        • Kx1
                        • 27 Jan 2019

                        They got FINE PRINT, so it's FINE

                        They didn't tell a LIE , the just don't tell the TRUTH

                          • Syel
                          • DkN
                          • 27 Jan 2019

                          What more can you expect from a company that's downfalling lol

                            • ?
                            • Anonymous
                            • Kgu
                            • 27 Jan 2019

                            This isn't the first time Apple, or any manufacturers, done this. I already knew when I watched it. But at the same time, the idea of using professional graded lens didn't surprise me either. it's quite common tbh. So I'm confused on why you would make a big fuss out of it.

                              • ?
                              • Anonymous
                              • sxs
                              • 27 Jan 2019

                              Shot on iPhone with additional DSLR lenses and lens adapters, additional video lighting, video editing and heavy postprocessing.

                                Apple bending the truth just like their iPad Pros

                                  Yeah. It kept bugging me that it has this bokeh effect throughout the video.
                                  I have read somewhere that we will start to see "portrait mode" or bokeh for video this year.
                                  I wonder hey they did the aerial shot, could be a simple drone.

                                    Some people say they did expect it from Apple. I wouldn't. They have good reputation and this would be below their level. But as of now, no one can be really sure what is happening now a days, right?

                                      • D
                                      • AnonD-794217
                                      • Ki1
                                      • 27 Jan 2019

                                      Anonymous, 27 Jan 2019D biggest? Learn to write first hater. Besides they are doi... moreBeside the Apple "gates", do you really want them to follow the others? Because blind fanboy like you can't accept criticism

                                        • D
                                        • AnonD-794992
                                        • 0jt
                                        • 27 Jan 2019

                                        and where are the fans now to say that they are proud?every brand is doind the same thing but apple is on another level