Nothing introduces CMF by Nothing, an affordable sub-brand

03 August 2023
It will focus on "timeless designs" and will launch a smartwatch and earbuds first.

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  • 04 Aug 2023

Akinaro, 04 Aug 2023Heheh. Where are all those fans who said Nothing have NOTH... moreSimple... people are losing interest in traditional BBK brands, because all they do is rebranding some their models over and over. So, instead of true innovation, BBK creates a "new" brand... rebranding older models over and over.

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    • Anonymous
    • XTA
    • 04 Aug 2023

    The fact nothing copy iphone disain show innovation???

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      • AnonD-864404
      • X%x
      • 04 Aug 2023

      This comment sections gonna be spicy and I know it. Nothing to see here though kek

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        • Anonymous
        • vI9
        • 04 Aug 2023

        AnonD-1044551, 04 Aug 2023Sounds like the name for an organization, maybe Chinese Mon... moreMaybe
        Or that he had something else in mind

        (Call Me Friday-night) 🎉

          Another sub brand? Jesus this is def a BBK idea

            Heheh.
            Where are all those fans who said Nothing have NOTHING to do with BBK?
            I commented many times saying that its just another side gig of BBK, and Pei IS working with them, as modders already found Oppo code and some other stuff related to BBK on Nothing phones.

            All those subbrands and pseudo new companies are made only to hype devices as its one of best advertising tactic for manufacturers, because people will buy those phones for curiosity or to see what is all about rather than another version of old model from oppo or vivo/realme as they flood market but sales are not that great compared to number of devices.

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              • AnonD-1044551
              • Nu7
              • 04 Aug 2023

              Ouifuf, 04 Aug 2023So nothings version of the oneplus nord line? CoolBut oneplus didn't iterate their nord line after the release of their second phone, did they?

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                • AnonD-1044551
                • Nu7
                • 04 Aug 2023

                Anonymous, 04 Aug 2023He didn't tell us what CMF stands forSounds like the name for an organization, maybe Chinese Monetary Fund?

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                  • swaraj
                  • CbG
                  • 04 Aug 2023

                  So "nothing" was hyped up marketing to whitewash bbk product as european? Not surprised .

                    Now they will sell old nothing ear 1 as the new flagship product of CMF with new box ,nothing is nothing they proof that by making sub brand.
                    Fools will still say that they ar new poor company.
                    Nothing is just rebranding old products with different shape with 1or 2 different hardware
                    Nothing is BBK you believe or not It is what it is BBK
                    AS APPLE FANS even though they getting old lightening . They will say apple is best of the best 😅
                    Fans word is nothing but worshiping (bhakti)

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                      • Anonymous
                      • vI9
                      • 04 Aug 2023

                      In the end it's all just BBK stuff with their endless sub brands

                        So nothings version of the oneplus nord line? Cool

                          Eric20, 04 Aug 2023CMF. _C_lear your _M_oney _F_or me. _C_lose your _M_ou... moreI like it if this really what's mean 🤣

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                            • Angga
                            • txE
                            • 04 Aug 2023

                            Why do gsmarena always censor my comment?

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                              • Anonymous
                              • 61x
                              • 04 Aug 2023

                              Anonymous, 04 Aug 2023"...(insert joke about the Snapdragon 8+ Gen 1 SoC lit... more"They want something that works"

                              No wonder, both Samsung and Apple have highest phone marketshare, because they have long track record of producing a functional and working phone.

                              Also, you are speaking too much only to justify the reason why nothing phone 2 uses old chip. Using your reason, even Galaxy S22 from last year (and similar chip) gives more value than this mediocre nothing phone from 2023.

                                rosesarerosie, 04 Aug 2023The logo looks terribleThe whole idea is.

                                  The logo looks terrible

                                    Oh no, more pointless sub-brands.

                                      • b
                                      • blue
                                      • 0CN
                                      • 04 Aug 2023

                                      Standard chinese attitude. As if Nothing was a premium brand. LOL, ridiculous he is.

                                        They already have a sub brand... I cannot believe it lol