Essential cuts 30% of its workforce

Yordan, 18 October 2018

Essential canceled its PH-2 smartphone back in May and now the company is cutting 30% of its staff, according to Bloomberg. The reductions will affect all divisions, including hardware, marketing, and sales. The business media reported earlier Essential is switching its focus to an AI-based smartphone.

Is Essential falling apart?

Essential’s website states there are 120 employees at the Palo Alto company. A spokesperson wrote in an email that “they are very sorry for the impact on the colleagues” and “the sharpened product focus will help deliver a truly game-changing consumer product.”

The layoffs should not be an issue for the current Essential PH-1 owners and their monthly updates. The phone was among the first to receive Android Pie, although recent clearance sales suggested it's days of availability are numbered.

Source

Essential Android

Reader comments

Xypleth
21 Oct 2018
mi}

I got that. But at the current price they're selling, they just try to cut their losses. I mean, the price of course is great for a customer, but You can't ask for someone to give something away that costs less than everything that lead to it's creat...

AhmedShaikh
20 Oct 2018
KAD

Yeah, I said that essential made a mistake on their pricing. It was overpriced. Meant to say that their current price is pretty good, regardless of the reason behind it.