Nothing amps up its teaser campaign for an upcoming product

Vlad, 24 January 2025

Yesterday Nothing wanted to steal some of Samsung's spotlight, and so it unleashed a cryptic Pokémon teaser. Today, Nothing is back at it, this time outing multiple pictures showing... something.

To be more precise, we get a lot of white-on-black scribbles. These probably depict an upcoming Nothing product, but what it is is anyone's guess.

Sure, upon first glance, this could be the back of a new smartphone, sporting Nothing's trademark transparent rear cover. Then again, it could also be anything else - some people in the comments of Nothing's X posts have speculated it could be a wireless charger with Nothing's design language.

So, for now, all we can do is look at these scribbles and wait for the inevitable next teaser, which will hopefully reveal more.

Nothing is rumored to come out with its first flagship device this year, the Nothing Phone (3), alongside the mid-range Nothing Phone (3a) and Nothing Phone (3a) Plus. There might even be a CMF Phone 2 in the works, so the company clearly has a lot of stuff in the pipeline.


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Reader comments

  • Nobody
  • 1 hour ago
  • XA4

Sold my Phone 2 today!! Goodbye Nothing

That's part of their marketing too and they've already sold a few million phones.

  • Anonymous
  • 2 hours ago
  • nGV

Nothing only has attention due to artificial hype generated by Carl Pei using his influencer contacts.

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