Tim Cook talks about new iPhones and company strategy in interview

20 September, 2013
Joined by Craig Federighi and Jony Ive, the trio also talk about the competitors, particularly Nokia.

Sort by:

  • R
  • Rkad
  • PTG
  • 20 Sep 2013

BB10 is the best. Does Apple have any solution for dropped call yet

    • D
    • AnonD-18905
    • uvL
    • 20 Sep 2013

    AnonD-18905, 20 Sep 2013How dare he criticize nokia and use the word innovation . S... moreSorry lumia 1020

      • D
      • AnonD-18905
      • uvL
      • 20 Sep 2013

      How dare he criticize nokia and use the word innovation . Some one please show that guy lumia 1080 and its camera . People didnt buy nokia because it didnt have android not because they didnt innovate .

        • S
        • Scoop
        • XNt
        • 20 Sep 2013

        What a pile of rubbish from the 3 iDIOTS!!!!.....OMG ROFL....They have delusion of the grandeur still...amazes me...IPHONE 5C IS AN EPIC FAIL.....nobody wants one.....Yet to see a real surge for the 5S,that we all have witnessed in tyhe distant past.

          • D
          • AnonD-167223
          • XuK
          • 20 Sep 2013

          Someone, 20 Sep 2013A lot of haters in here. Everybody getting upset that Ap... moreApple is doing better than samsung?are you high.....

            • S
            • Someone
            • Mx@
            • 20 Sep 2013

            A lot of haters in here.

            Everybody getting upset that Apple is doing better than their favourite company.

              • S
              • Some Guy
              • uEM
              • 20 Sep 2013

              Ha anyone notice in the photo that Tim and Craig are using *both* hands to use their precious idevice that they're always preaching its one-hand-friendly design.

                • D
                • AnonD-155263
                • 2Tb
                • 20 Sep 2013

                Crapple never came with innovative ideas, NOKIA did. NOKIA's strategy was to be different from all other smartphones that's the reason y it went for WP rather than going for Android. Though it failed but it tried to be different all the time. Moreover, NOKIA has always been dominant in camera department.
                Mr. Cook it has always been for selling expensive phones for you and dominate marketshare. Thats ur only strategy since the beginning of time...!!

                  • D
                  • AnonD-188288
                  • fuN
                  • 20 Sep 2013

                  swift from bdm, 20 Sep 2013no thats not the strategy at all. they discontinued the 5 a... moreWell said. Why pick today for the interview i would say to boost iphone 5s

                    • D
                    • AnonD-188288
                    • fuN
                    • 20 Sep 2013

                    diamond, 20 Sep 2013Nokia dead? Huh This guy obviously doesn't know about Nokia... moreYou mean nokia feature phones market share, I get your point some people regard iphone as a glorified feature phone maybe you are one of them. Yeah nokia still has a lot of market share in that area but if you are talking about smartphone nokia market share has been taken by android.

                      • D
                      • AnonD-97279
                      • U$4
                      • 20 Sep 2013

                      AnonD-21142, 20 Sep 2013I'm use both the Samsung Galaxy S4 and an iPhone 5 right no... moreGood try troll. ... S4 is way better in all aspect than your beloved Iphone 5 which hasdiscontinued. .... lol

                        • D
                        • AnonD-188288
                        • fuN
                        • 20 Sep 2013

                        Lol.... “We never had an objective to sell a low-cost phone. Our primary objective is to sell a great phone and provide a great experience, and we figured out a way to do it at a LOWER COST.” it will be pretty stupid for people to go for iphone 5c with this kind of statement considering that the phone has a lower cost production than iphone 5 and being sold at the same price. Anyway I think its kind of a strategy to boost the iphone 5s sale if not that I wonder why he made such a stupid statement.

                          • R
                          • Rajeshpmr
                          • U{A
                          • 20 Sep 2013

                          Apple says nokia lacks innovation ...
                          LOL !!!!!

                            • D
                            • AnonD-100836
                            • tUc
                            • 20 Sep 2013

                            Lol...
                            Tim Cook and INNOVATION :) :) :) :)

                              • m
                              • mbck
                              • X3t
                              • 20 Sep 2013

                              its not ao much nokia failing to invent...more the fact they cant market. theres a big difference between innovating camera technologies...and marketing a sl. upgrade to your phone. well done apple

                                • ?
                                • Anonymous
                                • mjP
                                • 20 Sep 2013

                                after an interview like this the CEOs of crapple, poople and megafailuresoftware were spotted drinking a bud light(tim coock actually had a cola light) while laughing their a...es of how is the hole world dependend on their majestick software and how they burried names like Motorola and Nokia...great job

                                  • D
                                  • AnonD-8044
                                  • sXI
                                  • 20 Sep 2013

                                  We have apple adverts here in UK that make me angry,,they say more photos are taken everyday with iphone,,how the hell do they know this ? There are millions taken by DSLR and compacts etc how do they know Vogue magazine did not take a million photos on a DSLR today along with all the other companys..Complete false lie how do they get away with it..How do the know that I and my mates took a trillion photos last year with out DSLR point and shoots and so did everyone else..Arghh seriously going back to hated everything apple does like I used too.

                                    • D
                                    • AnonD-397
                                    • iA4
                                    • 20 Sep 2013

                                    Sorry crApple, Samsung beat you!

                                      • ?
                                      • Anonymous
                                      • RbX
                                      • 20 Sep 2013

                                      ex-nokiaman, 20 Sep 2013Lastly, regarding Nokia, Cook said that the lack of innovat... moreI see a lot of people (you included) confusing the meanings of "innovate" and "invent"

                                        • S
                                        • SWIFT FROM BDM
                                        • mCN
                                        • 20 Sep 2013

                                        nice to see people agree - because its true!