Sony aims to become third largest smartphone manufacturer

03 October, 2013
Sony Mobile currently has 7% of the market value and the company aspires to grab 20% of Android sales.

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  • 04 Oct 2013

AnonD-130551, 04 Oct 2013Sony doesn't have to make its own chips. It's like complain... moreDo you wear sarongs to fit your Xperia Z ultra? I am very curious about the portability here.

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    • AnonD-130551
    • 7F7
    • 04 Oct 2013

    AnonD-27765, 04 Oct 2013Apple has already totally outclassed Sony. What remarkable ... moreI can't think of anything innovative Apple has done in the last 7 years, either. What's your point?

    Apple has never been innovative. All industry analysts acknowledge this. Their strength is in execution: getting it right. Not coming up with it to begin with, which they have rarely ever done.

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      • You heard me
      • v3B
      • 04 Oct 2013

      AnonD-114170, 04 Oct 2013Do your homework. Don't be lazy.Come one, don't be too lazy to type. Laggy touch keyboard? You should try swype or swiftkey and make things easier for yourself. :)

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        • Anonym
        • g51
        • 04 Oct 2013

        AnonD-27765, 04 Oct 2013ST-Ericsson developed NovaThor not Sony. 3-inch smartphones... moreRemind me again who ST-Ericson was when the NovaThor was developed?

        So now you complain the ultraportable phones they have and you say they didn't are obsolete. Nice going...

        We must have different definitions of innovation. Mine is the one who introduces something new first, yours is the one who appeases the critics.

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          • AnonD-130551
          • 7F7
          • 04 Oct 2013

          AnonD-27765, 04 Oct 2013Sony processor? They don't even have their own processor or... moreSony doesn't have to make its own chips. It's like complaining that Dell doesn't make its own CPUs. Who cares? Why not complain that Apple doesn't make its own cameras (they buy Sony's)? What's so special about the processor as opposed to all of the other essential components?

          Portability is no worse than any other smartphone manufacturer, as portability is binary, not a continuum: does it fit in your pocket or not? If so, it's portable, if it doesn't, then it's not. My Xperia Z Ultra fits in my pockets, no sweat whatsoever, AND it has comfortable bezels that allow me to take full advantage of the gigantic class-leading display, unlike phones with too little bezel that you have to awkwardly hold by the sides.

          Sony has only the standard features? Don't get out much, do you? Nobody was talking about waterproofing until Sony started doing it. Now, waterproofing is a must-have for some people, and it will only grow in importance. By the way, I can draw on my Z Ultra using any pencil or metal-tipped pen, no need for some gimmicky stylus. Anyway, I have NO idea why you seem to think Apple is in any way a leader in specs: even Apple fanboys don't say this, because they know it's not true. Large display? Nope. HD display? Nope, not even 720p, Android is at 1080p. NFC? Nope. Waterproof? Nope. Expandable storage? Nope. They only even added LTE last year. But by all means, enjoy your fingerprint scanner. I'm sure everyone was just DYING to get into your phone to find your nakie pics, but you're safe now!

          Sony is lagging behind? Nope. They were first with a Snapdragon 800 device, they have the best Android cameraphone, they've set the new standard for design, and they have the only decent smartwatch out right now. They'll be number three by next year.

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            • You heard me
            • v3B
            • 04 Oct 2013

            Anonymous, 04 Oct 2013If Elop just leave Nokia and let Nokia use Android instead ... moreOh gosh, didn't u know that Elop has left Nokia to join Microsoft with a new job? I don't really see a threat at this point time unless microsoft pushes nokia forward.

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              • Anonym
              • g51
              • 04 Oct 2013

              Anonymous, 04 Oct 2013how can triluminous display be behind? behind what? Pentil... moreLet me pull my Xperia Z out of my pocket to remind me again how Sony is *not* behind other manufacturers in display quality.

              Nope, still behind.

              Having a display lottery on a model like Z1 pretty much sums up everything you need to know about Sony and their displays.

              Sure, they have bragging rights on paper and tech media, but what about the reality of their phones?
              Nope, a selected unit with an amazing display doesn't make up for the rest of the *crap* they sell.

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                • AnonD-27765
                • vj1
                • 04 Oct 2013

                Anonym, 04 Oct 2013They don't have their own processor? What do you call the N... moreST-Ericsson developed NovaThor not Sony. 3-inch smartphones are now obsolete. Sony still doesn't know how to make ergonomic-friendly smartphones. The iPhone 5s met rave reviews from critics for having the first and only usable fingerprint sensor on a phone. The one in the Motorola Atrix was a hit or miss.

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                  • Anonym
                  • g51
                  • 04 Oct 2013

                  AnonD-27765, 04 Oct 2013Sony processor? They don't even have their own processor or... moreThey don't have their own processor? What do you call the NovaThor platform then?

                  They don't have ultraportability? What do you call their 3" smartphones (and the whole succession to the mini line) then?

                  Apple invented the fingerprint sensor? PLEASE! I'm pretty sure the 2011 Motorola Atrix has a little something to say about that.

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                    • AnonD-114170
                    • tha
                    • 04 Oct 2013

                    Ronny, 04 Oct 2013Then please enlighten us, Mr. Socrates.:)Do your homework. Don't be lazy.

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                      • Wthor
                      • gK9
                      • 04 Oct 2013

                      If they could make more smartphones instead of phablets

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                        • akash from nepal
                        • Pxe
                        • 04 Oct 2013

                        nepali mobile colors k2 had 1920*1080pxl full hd display available at rs 38,000 and Samsung galaxy s4 at rs 60,000 ha,ha,ha

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                          • Anonymous
                          • 61u
                          • 04 Oct 2013

                          You heard me, 04 Oct 2013Lol! I find your comments pretty amusing. BlackBerry wa... moreIf Elop just leave Nokia and let Nokia use Android instead of Windows phone, I think Nokia can make a come back. If that happen, that is a big threat to the other brand also (Sony, Samsung ect)

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                            • Ronny
                            • v3B
                            • 04 Oct 2013

                            AnonD-114170, 04 Oct 2013Then you're not thinking hard enough.Then please enlighten us, Mr. Socrates.:)

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                              • AnonD-27765
                              • vj1
                              • 04 Oct 2013

                              AnonD-114170, 04 Oct 2013Then you're not thinking hard enough.It will be easier if you will point them out to me (if there is any) rather than keep me guessing.

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                                • AnonD-114170
                                • tha
                                • 04 Oct 2013

                                AnonD-27765, 04 Oct 2013Apple has already totally outclassed Sony. What remarkable ... moreThen you're not thinking hard enough.

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                                  • AnonD-27765
                                  • vj1
                                  • 04 Oct 2013

                                  vaibhav, 04 Oct 2013Hey...i think u r living in dreams...sony processor and its... moreSony processor? They don't even have their own processor or design their own chip. Apple design their own chips and Samsung has their own Exynos chipset aside from Snapdragon from Qualcomm.

                                  Ultraportability? Sony smartphones are the largest and have the big bezels of all. The Xperia Ultra Z is almost as big as the Nexus 7 tablet.

                                  Features? Sony only has the standard features while Apple always create their own innovations like fingerprint sensor, and Samsung has a lot of novelty features in their Galaxies not present on any other phones.

                                  Sony is lagging behind everyone else.

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                                    • AnonD-193018
                                    • K7f
                                    • 04 Oct 2013

                                    Sony is one of a kind because they've integrated all their specialties-- from music player > camera > LCD Display > games into one slim sexy phone...
                                    Aside from that it's also waterproof/scratch proof/shockproof
                                    In addition it has full-packed feature that is really useful in everyday life...

                                    ...and they didnt cheat on benchmark


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                                      • mgc
                                      • t7x
                                      • 04 Oct 2013

                                      I currently have an old Sony Ericsson phone, i'm planning to buy an Xperia :D. I'm thinking M, L, or SP. I would love a ZR or ZL, but they're too expensive :(

                                        You are already the 3rd largest for me, now aim for the 2nd spot...